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Seth Godin on ad blocking

8 pointsby mantessoover 9 years ago

1 comment

mtgxover 9 years ago
He makes some excellent points, particularly this one:<p>&gt; <i>And so, in the face of a relentless race to the bottom, users are taking control, using a sledgehammer to block them all. It&#x27;s not easy to develop a white list, not easy to create an ad blocker that is smart enough to merely block the selfish and annoying ads. And so, just as the default for some advertisers is, &quot;if it&#x27;s not against the law and it&#x27;s cheap, do it,&quot; the new generation of ad blockers is starting from the place of, &quot;delete all.&quot;</i><p>It also slightly reminds me of what happened with NSA&#x27;s mass surveillance. The NSA wasn&#x27;t content to just spy on dangerous targets. It decided that if it&#x27;s easy enough and cheap enough to just <i>collect it all</i>, then they should just do that.<p>Now that people are finding out, the government&#x27;s &quot;encryption kills children!&quot; argument is falling on death ears (as it should). Now people want not just encryption, but <i>end-to-end encryption</i> that make it impossible to do mass surveillance anymore (which is <i>really</i> what they&#x27;re pissed off about - they have plenty of other means to do targeted surveillance by hacking people&#x27;s devices so E2E encryption putting a stop to their legitimate investigations is a lie).