This may be an earnestly applied standard, and it may even be a fairly accurate description of what they do. But the real impact is the internal and external propaganda message: "we're all above average".<p>In reality, only some few of the best/highest-pressure companies can maintain that for any length of time. The rest probably won't profit from the distrust and ill-will caused by the rhetorical slight of hand that defines "adequate" as "well below the <i>actual</i> standards we consider adequate".
Surely this is like turning the volume up to 11 because it's 1 louder.<p>"Adequate" is inadequate by Netflix's standards, so it's not "adequate" it's "below expectations". Daft.