I was hoping someone, preferably a marketer/growth hacker, would be willing to view my landing page and give some feedback.<p>Link: www.cowriter.co<p>Some background:<p>Me and my team launched CoWriter during a 24 Hour Startup Challenge. Within 3 days we had over $5000 in sales, from there we kept growing mostly from word of mouth. At this point we are at approximately $20,000 in pre-orders but have completely stalled out.<p>We ran some facebook ads and while they did bring traffic in we got no addition pre-orders from this.<p>Currently when users visit the site, over 90% of them don't even scroll down the page. They just read the top part and leave pretty quickly. At this time I am considering putting the video explainer at the very top.<p>I am a developer, not a marketer. I am open to any and all advice. I know there is demand for this product I just am not sure how to reach our audience.<p>PS: The video on the page is being replaced by a more professional one with a voice over. We are hoping this will help.
This would make a good "Show HN:". Consider posting a direct link with that in the title. Add additional information as a comment after posting.<p>On my laptop, the call to action fills the screen from top to bottom. The Facebook, Twitter, etc. links signal a footer. The first time I visited, I didn't realize there was more if I scrolled down.<p>"Join the WriterVerse" may be a better call to action than "Say Goodbye to Writer's Block". The times I pathologize my non-writing as writer's block are pretty rare. The times I look to connect with other people are common.<p>Are there really thousands of authors? I don't see evidence. Is that really a selling point? One or two people who care seems like a better value proposition. That's something that could be done in a non-scaling way by founders.<p>This looks like a chicken and egg problem. Charging for a pre-launch is tough. Once I am paying, why should I review other people's work.<p>It seems like publishing is beyond a minimum viable product. What's the evidence for expertise?<p>My advice: Limit the scope. Make a few users happy. Build a community. Skip the growth hacking.<p>Good luck.
Any site about writing has to be pretty immaculate with respect to grammar, usage, and punctuation to be taken seriously. This one could use some proofreading.<p>e.g. on front page:<p>Writers -> Writers'<p>comma between writers and and<p>Features page<p>With CoWriter you can -> comma before "you"<p>under Collaborate - comma between chat and or<p>etc.
etc<p>I'm sort of hyperobservant of typos, so the average user may be fine with it.