$100 per hour seems ridiculous -- at that point it's more economical to go through the rigmarole of hiring an assistant off Craigslist and managing them yourself.
I find it funny that, according to the screenshots, the $3,000 USD/month "Power-User Plan" is the "Most popular plan" -- even though (per the article) "the hourly fee will be kicking in tomorrow".<p>Some people don't understand why I have a, to put it mildly, overwhelming dislike for -- and zero trust of -- sales and marketing people. This is a perfect example: outright, blatant dishonesty.
So it's basically like an online version of the kind of services you get with some of the higher-end credit cards (AMEX black,etc).<p>It's a smart move on their part. They finally have a solid business plan.