I had an essay for a Philosophy course in college (titled Critical Thinking) where the professor provided the following slide, aptly named "Who should I mistrust".<p>Point two of four said: "Mistrust the first internet sites that pop up when you search for debatable issues".<p>Hurray for SEO.
Solid resource but ultimately this kind of stuff plays a very small part in rankings. Targeting the correct keywords and building backlinks are what it's all about. This article came out not long ago, thought it was really good.<p><a href="http://www.siegemedia.com/strategy/increase-website-traffic" rel="nofollow">http://www.siegemedia.com/strategy/increase-website-traffic</a>
I think AdSense used to warn of possibly lower earnings when switching to HTTPS, because somehow less ads are available over HTTPS. Is that still the case?
Great overview, thank you. This gave me several things to fix I hadn't been aware of, and my site generally already does well with on-site SEO.<p>Actually, what do you recommend for ongoing monitoring of the things flagged by wget scripts? I could assign it to my programmer. I also think Moz or similar services handle that automatically. It might be more effective just to outsource it to them?<p>My current solution has been to avoid monitoring it, which isn't optimal.
> Content is, as always, still king. It doesn't matter how technically OK your site is, if the content isn't up to snuff, it won't do you much good.<p>Shameless plug: friends of mine have been building Webtexttool [1], a tool aimed at helping content writers (who often are unaware of SEO technicalities) write optimized content. They are still adding features but it already works quite well.<p>[1] <a href="http://www.webtexttool.com/" rel="nofollow">http://www.webtexttool.com/</a>
Note that forcing HTTPS will reduce your ad revenue. Google itself warns about it:<p><i>"Some important things to know about the SSL-compatible ad code: HTTPS-enabled sites require that all content on the page, including the ads, be SSL-compliant. As such, AdSense will remove all non-SSL compliant ads from competing in the auction on these pages. If you do decide to convert your HTTP site to HTTPS, please be aware that because we remove non-SSL compliant ads from the auction, thereby reducing auction pressure, ads on your HTTPS pages might earn less than those on your HTTP pages."</i>
Google plays go (learnt yesterday), develops self driving cars and robots. And it still cant understand which piece of text on simple website is the header. Without SEO. Right?