I don't really know how successful a tactic like this would be, long term. It's certainly "unique" and fun, but (to paraphrase a presentation I listened to a while back), their greatest enemy is the "back button" anyway, and I think they're losing the battle. I clicked on the website, but there was no clear value expressed in it for me... "Forrst is a place for designers and developers to share inspiring code, screenshots, and links with their peers"... Don't tell me, show me!
I like cute ideas, but I think their target audience won't have time (unless they're procrastinating) to pursue things like this...<p>I clicked back, opened a tab, and went to reddit :\<p>Still, fun idea.
Clever tactics failure: I'm pretty sure I won't visit Forrst again; I don't know why would I want to.<p>All I got was a notice of some time window when you actually might see what it is for real. You obviously need a good reason to see what's in there before you land on their front page, in order to let this sample of exclusivity grab you along.
This site is using an interesting signup strategy. It opens the signup window at a random time once a day and for only 15 minutes.<p>Anyone have any other examples that are like this?
Something like this works for existing sites rolling out new features/products...but for a new site? it's more or less suicide.<p>The one thing that might help them, is if some blogger finds it interesting enough to post it. But I don't see that happening unless there is something special about the founders.(i.e. Blah Blah's(invented Gmail at Google) new site)
Do software trial periods generate much buzz? Because that's what this is, only it's a website, it's free and I have to wait on average 12 hours to actually see it without registering. I fail to see any logic, sorry.
Clever: "Marked by wit or ingenuity." I personally wouldn't consider it witty or ingenious, but perhaps I'm missing some insight into what problem this solves in an ingenious way. Lacking that insight, I would propose the word "novel," as in "new and unusual."