It's projected that China will surpass North America as the world's largest film market in early 2017.<p>American blockbusters are adding small Chinese subplots that show China in positive light because these films compete for access to Chinese box office. Hollywood is also seeking co-production. Chinese Bona Film Group invested $235 million in 20th Century Fox tentpole movies.<p>Directed by Hollywood Edited by China <a href="http://origin.www.uscc.gov/sites/default/files/Research/Directed%20by%20Hollywood%20Edited%20by%20China.pdf" rel="nofollow">http://origin.www.uscc.gov/sites/default/files/Research/Dire...</a><p>>Appealing to Chinese Audiences
American filmmakers
attempt to entice Chinese moviegoers by including
popular
Chinese locations, actors, and
products in their movies.
In some cases, filmmakers make these creative decisions on their own accord, seeking
higher profits for their film’s release in China. Despite being produced entirely by U.S. companies, the final cut of
X-Men: Days of Future Past
released worldwide
included lengthy scenes in Hong Kong, as well as a cameo by a
Chinese boy band. The film went on to gross $116 million in China. The film
Gravity
appealed to Chinese
audiences by
portraying
China’s space program in a positive light:
a stranded astronaut
saves herself
by utilizing a
fictional
state-of-the-art Chinese space station and
lands
on
Earth in a Chinese space
capsule.
The film went on to
gross $71 million in China, 10 percent of its worldwide total gross and 16 percent of its total foreign gross.