At 4:00 you can see that not much of the world has actually changed other than having tracking markers added everywhere: <a href="https://imgur.com/ffgbpjb" rel="nofollow">https://imgur.com/ffgbpjb</a>.<p>So the tech depicted here is actually less advanced than we what we have today (Hololens etc are all trackerless). Other than having a compact form for glasses this kind of reality is achievable in just a couple more years.<p>Despite the theme of the video I am looking forward to it. The first decade of having the internet sucked too with geocities design and crazy popups/viruses on every click. But I wouldn't choose an alternate reality where the internet didn't exist at all.<p>We should be more optimistic that all of these UI issues will be figured out once it actually gets adoption.
Mostly inevitable, a little terrifying, but also some really creative use cases I'd never pondered there, especially highlighting the street when traffic is about to come through. There's probably a lot more interesting ideas to ponder in this video then just "boo hoo ads", if you can "open your mind, Quaid"...
Also see "Sight", another short film with a similar premise: <a href="https://vimeo.com/46304267" rel="nofollow">https://vimeo.com/46304267</a>
This reminds me of "Enter the Void". Both films are in first person, and draw emphasis to the difference between external reality and personal perception.<p>New "augmented reality" stuff is super interesting to me because it's basically the means of creating a shared illusion. So, like a drug trip, but more social and controlled. Basically like video games, but way larger in scale and social reach :)<p>Thoughts?
We are working really hard to make the underlying infrastructure of this type of interface a reality.<p>I think every day about how to build these capabilities, without them becoming overwhelming like you see in the video.<p>Everything from how to interface (gesture actually sucks: non-haptic, unnatural), to how to serve contextual data using natural visual input without relying on engineered visual markers (QR codes etc...).<p>We have come a long way from the infrastructure perspective (mobile visual mapping and re-localization) and are really looking forward to having better visual interfaces - though they are years away from becoming mainstream.<p>One other thing that nobody has commented on, that is critical to these systems working is having content. 3D content is an order of magnitude harder to build than 2D content, so that is also a big focus of ours.
Wonderfully done. Both this and the Domestic Robocop one they did six years ago linked by 'Karunamon. I appreciate the density. Lots of detail to read into.<p>Two pieces this was reminiscent of and I'd suggest, if you're interested, are:<p><pre><code> Black Mirror
especially Series 1 Episode 2 "Fifteen Million Merits"
and
Terry Gilliam's Zero Theorem</code></pre>
I saw this last week. I couldn't tell whether it was utopia or dystopia, yet recognized how many of the present-day technology and trends will result in something like that. Seeing it all together in a first-person perspective like that was startling.<p>Dukkha, that is, the existential anguish (Sisiphyus) is present, whether technology is sophisticated enough or not. Technology cannot address dukkha.<p>It also resembled some of the psychedelic experiences I had, yet not quite -- for example, the way colors overlay the streets and grocery store aisle is close, and yet, the sense that the symbols overlaying are conscious, sentient, and alive is missing. The way you move through space and have the visual and audio overlay change the space around you reminds me of some of the way journeying happens. It is also interesting how, when the devices rebooted and the colors of the world bled out, gives the same kind of contrast that some people feel when their initial spiritual awakening experience fades. Lastly, in a psychedelic experience, there is a connection between the inner experience and the outer experience; this set of technology does not give that sense.
This looks so hyper-active that I'd honestly be completely overwhelmed by the amount of 'information' pushed at me that I'd just end up a blubbering mess lying in the fetal position until somebody turned 'reality' off.<p>(I mean, obviously that doesn't say anything about whether it'll happen or not, but I <i>really</i> don't want this to happen. It looks like an incredibly scary and above all <i>vapid</i> state to be in.)<p>EDIT: Btw, wasn't this posted a few days ago? Can't find it, but I'm pretty sure I saw this around here. (Then again, maybe I saw it on reddit.)
The little shopping cart dog in this video reminds me how much I hate "gamification" in everyday products and services. It's rarely something that enhances your experience, and is there simply to separate you from your hard earned dollars.<p>If I want to be "gamified", I'll play the video game I purchased on my gaming machine.
I thought the part where her device was rebooted was chilling. I had never considered that a fully augmented reality could lead to a real world stripped of all its aesthetics to make room for AR target images to support the graphic overlays. And if everyone is lost in their own audio visual world, why should a grocery store even play background music anymore? It would be a sterile, alien world with your visor or whatever turned off.
Btw the creator Kickstarted this video:
<a href="https://www.kickstarter.com/projects/723600195/hyper-reality-a-new-vision-of-the-future" rel="nofollow">https://www.kickstarter.com/projects/723600195/hyper-reality...</a>
This same person did another movie along the same lines a while ago - this one in the home. I think the hyper-reality got quite a bit more hyper since last time...<p><a href="https://vimeo.com/8569187" rel="nofollow">https://vimeo.com/8569187</a><p>There's an interesting mechanic there. The person is seen modifying the advertising intensity while something to do with money comes up on the UI. It looks like you get paid to sit in crazy ad land, use the "service" for free with less (but still ridiculous) ads, and presumably, you'd pay for ad-free.
What I found most disturbing in this short is how devoid of a personality the protagonist seems to be. She appears at times bored, annoyed, exhausted, lost – and all of these, yes, are marks of an individuality still present – but what happened after the AR hijack was revealing: after a moment of disorientation, once her AR system got back online, she simply walked to the closest AR stimulus, and promptly entered the game. This one happened to be a game of a Catholicist theme, but could probably have been about anything else. Her lack of pause, her willingness to enter a new game just for relief, for purpose, show how empty the protagonist is.<p>This world seems one where the self is constructed mostly from the gamified narratives of the AR system, whose creation mechanism is not revealed, but appears to lie completely beyond the reach of its consumers. Here there are, I think, hints of a free, wildly competitive market not only of goods and services, but most importantly of identities.<p>If something like this is in reach of our (imminent) technology, I hope we have the sense to avoid it becoming a reality.
You have to use your hands? That's a babies toy!<p>Seriously though. People are too lazy to use their hands to navigate an invisible interface. It's a lot more work than using a mouse and keyboard.
The extreme isolation here got under my skin. The immediacy and tangibility of all these illusory elements is frightening, particularly for children born into this environment.<p>Even if we solve the design issues, we remain sequestered in a simulation where there seems to be no respite. Guess I'm a sucker for authenticiy, whatever that still means.<p>Congrats to the filmmaker here for dramatizing extreme virtuality with nuanced storytelling.
Is "hyper" used in the "hyper-active" sense?<p>The video is portraying <i>augmented</i> reality (as satire about current marketing practices and corporate attempts to minmax everything). If I understand Baudrillard correctly, Disneyland or "reality" TV are hyperreal. To be hyperreal, wouldn't you would have to believe all the augmented ads/etc in the video <i>were</i> reality?
Reminds me a little of Porter Robinson's flicker (music video).<p>Recently I read a Scientific American article that suggested there may be a link between navigational ability and memory. If that's true, then push to "Always On" GPS/Navigational Support could have deleterious effects on our capacity for memory (this was one idea in the article)
And some people are still asking why use ad-block?<p>This video is a perfect summary of the state of mobile and the web. As 'cryowaffle said, it's pretty much what we have today, without the AR [0]. That's why I think the whole ecosystem around web and mobile technologies is sick and need to be fought against. We need less ads, less pseudoproducts that in fact are just toys, less routing everything through third-party clouds.<p>[0] - <a href="https://news.ycombinator.com/item?id=11754750" rel="nofollow">https://news.ycombinator.com/item?id=11754750</a>
If there is such a thing as the Illuminati, that is bent on destroying the human spirit - this is what I imagine their plans for the future world would entail.