This is part of a new influx of interest and capital to games media after a period of consolidation. ESPN, Yahoo, and Vox have created new Esports verticals, while Rolling Stone is in the process of launching a general games vertical called Glixel under the stewardship of John Davidson, a veteran of games media. I wonder if there is sufficient audience appetite for these new outlets as many of the existing properties - IGN, Gamespot, Kotaku, Polygon - have had to broaden their editorial coverage to areas like film, TV, and anime. Still, really excited to see what Austin Walker puts together; he is a unique and positive voice in games media.