I just did a quick analysis of my web server access logs and got a big surprise. I expected that 5-10% of visitors would be blocking Google Analytics, but the log analysis made me think it's more like 50%.<p>Have you done a similar analysis? If so, I'd love to know:<p>1. What percentage of your website visitors were blocking Google Analytics?<p>2. What method did you use to get that figure?<p>3. What is your website's target audience?<p>My own answers to these questions are below.<p>---<p>1. 50 - 55%<p>2. I took the "Users" figure from Google Analytics for a particular day, to get "today's unique visitors according to Google Analytics".<p>I loaded my nginx access logs for the same day into GoAccess. I took the "Unique visitors per day - including spiders" figure and subtracted the 5% or so of unique visitors whose browser type GoAccess listed as "Crawlers" [i]. That gave me a figure I'll call "today's unique visitors according to GoAccess".<p>3. University students, graduates and young professionals.<p>[i] Presumably this doesn't capture all non-human visitors. I'm not sure what further adjustment, if any, should be made here.