So everyone understands that the short term downloads/revenue would NOT justify the crazy increase in market cap of Nintendo so far.<p>However, what distressed investor is not the fact that Nintendo didn't adjust quarterly earnings, but the conservative management team refused to signal that they acknowledge the potential of their IP + mobile + new technology such as AR and change their future strategy to be beyond in-house consoles + first party games.<p>It almost seems to me that their management is embarrassed by the meteoric success of Pokemon Go, considering that they have traditionally been very reluctant of creating contents for smartphones. Now despite their pride, the biggest value jump in their company's history was not lead by any in-house product, but literally a 3rd party American startup writing an app on a platform they traditionally ignored.<p>I wouldn't be surprised if they are trying to downplay the impact of Pokemon Go just to save face.<p>Investors, on the other hand, just want to see them acknowledge this potential gold mine and commit a strategy in the future.
As expected. Pokemon Go proves that Nintendo has tremendous potential to monetize its IP on mobile in the coming years, but investors expected short term bang for the buck.<p>I can guarantee you Nintendo, as a tightly controlled company, could care less about this volatility.
This diagram depicts the real ownership relations for Pokemon Go: <a href="http://blogs-images.forbes.com/insertcoin/files/2016/07/pokemon-go-owns.jpg" rel="nofollow">http://blogs-images.forbes.com/insertcoin/files/2016/07/poke...</a><p><a href="http://www.forbes.com/sites/insertcoin/2016/07/25/nintendo-does-not-deserve-most-of-the-credit-for-pokemon-gos-success/#330cfce933e9" rel="nofollow">http://www.forbes.com/sites/insertcoin/2016/07/25/nintendo-d...</a>
So is Nintendo saying that they had already calculated the success & revenue from Pokemon Go and its side effects, or are they saying that their original projections are falling short and Pokemon Go saved them?
Nintendo did not create Pokémon Go, Ninantic did. The game's success is not an indication that Nintendo finally gets mobile.<p>This is the key point in the article which should be stressed much more.