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Why You Should Never Pay For Online Dating

35 pointsby dsplittgerberabout 15 years ago

5 comments

cjlarsabout 15 years ago
"Match.com made $342,600,000 last year. That's $137,000 in user fees per marriage." - There's your key takeaway.
papertigerabout 15 years ago
There are many reasons to pay for a dating service beyond the number of users, such as a preference in any of these categories: 1) communication process / privacy controls 2) interface features (filtering options, etc.) 3) advertised or implied goal of the service (marriage, hook-ups, etc.) 4) strong concentration of users in your demographic<p>Also, some of the things that the article discussed, like the "desperation feedback loop", apply equally to paid and free dating services.<p>I normally love to read OK Cupid's blog posts, but this one struck me as a little vicious and disingenuous.
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nopassrecoverabout 15 years ago
A great way to destroy your competition.
alanhabout 15 years ago
I <i>really</i> like how Subscribe &#38; Share are visible on the side as the user scrolls down.
jherikoabout 15 years ago
Interesting article, it does a lot of analysis then boldy states that you should sign up to okcupid.com instead without a shred of reasoning to back that up?<p>Marketing fail.
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