We're a software development company and we recently changed or focus from outsourcing to creating products that solve real life problems. We also decided to focus on AgTech, as an interesting domain with a lot of growth potential in the future.<p>How do you get domain knowledge? What's different in AgTech then in other industries? Is there a different way you approach people and companies there?
I mean, not wanting to be pedantic here, but the answer is obvious. You need to network with people in tve industry and learn about their problems. Not gonna happen sitting behind a keyboard. That's the kind if market that requires face ti face contact.
It's a huge space, tons of players. Get some base-level knowledge, start attending conferences > <a href="http://www.chicagotribune.com/bluesky/originals/ct-midwest-agtech-conference-bsi-20161114-story.html" rel="nofollow">http://www.chicagotribune.com/bluesky/originals/ct-midwest-a...</a>
can you get consulting-ish work with clients in your target industry? put the plans for products on the backburner until you build up a bit of a network of interested customers + have experience from a project or two of delivering things that your target industry wants.