As a resident of Tel Aviv let me add few details:<p>The investments in this company where around 1 million dollars. The company's income so far stands for "several millions dollars".<p>Given the fact there are only 10 employees in the company, I assume it was a profitable one.
Minusing the already growing snarkey comments, i too am at a loss, probably as i have never heard of them secondly their website forces me to stay in the iPhone version.<p>What am i missing?<p>Based on the blog post they mentioned igoogle ahead of games. Could it be linked to creating a more igoogle game marketplace.<p>Also couldnt help but notice how a game for igoogle would be constrained to small dimensions, just like those of a mobile.
Looks like a talent acquisition, not a complementary product takeover. Kind of like Etherpad. Developers that know the tech which Google is looking to implement in their own line of products.