Just to clarify this isn't a normal merit badge like one that someone would get while working toward their Eagle Scout. Belt loops and pins are the cub scout equivilent so someone getting this badge would likely be in third or fourth grade.
I think this is a great badge/pin - when done right. It recognizes a massive area of modern childhood while trying to introduce new ideas and sharing (i.e. family involvement,moderation).<p>Anecdotally; Im a little old for the badge (:P) but teaching my Dad how to play MW2 the other day was a great bonding exercise. I mean, we spend time hacking about on his Spit, so it was like the reverse teaching experience.<p>I suspect Baden-Powell would fully approve :)
This is not a Boy Scout merit badge, like the new Entrepreneurship merit badge (<a href="http://news.ycombinator.com/item?id=1296517" rel="nofollow">http://news.ycombinator.com/item?id=1296517</a>); it's for Cub Scouts -- that is, boys younger than 11 years old.