Interesting historical perspective on fake news.<p>Still hoping that people tire of it or that the truth comes eventually out seems defeatist. The internet traditionally solved the spam problem by thought leaders moving on to the next platform but in the age of Facebook the network effects keep people in place.<p>When I look at the issue from a economic and systems view the question is not how to stop any individual fake news story but how to tune the parameters so that there is<p>- Feedback to creators of fake news (historically fines or loss of head)<p>- Feedback to spreaders of fake news (historically fines or loss of licensee or head)<p>- Alternate views reaching readers of fake news<p>- Educational starting at school: Science, critical thinking and a culture that at times appreciates Grey+Complex+Diverse over Black&White+Simple<p>At the moment it is simply too profitable to do it. It is simply working too well to stop it. There is not a single measure that can stop it.