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Ask HN: Your best follow-up strategies?

10 pointsby mishmaxalmost 15 years ago
How do you follow-up with people you're waiting for? I'm doing sales for a medical product I built, and the time it takes for a doctor to get back to me just kills me. A lot of follow-up and waiting is required before I finally get the sale. I often wonder, is there a better way to do this?<p>So HN, what methods work best for you when following up with a slow-moving organization or person? When waiting for a person to do something, do you just fire an email and forget about it? Or do you find it worth following up from time to time with reminders? How do you do that without getting annoying?<p>Has anyone experimented with hiring a virtual assistant to do the follow-up work for you? Are there other tools or hacks out there to make the follow-up process easier and find out why a person's taking so long to get back to you?<p>Your tips are appreciated! (And don't make me follow-up on that! ;-)).

3 comments

Aarononthewebalmost 15 years ago
"do you just fire an email and forget about it?"<p>If you really care about getting something done, then you're going to need to stay on it. The best way to do it without being annoying is:<p>1. To be extremely polite and articulate each time you follow-up as it will not only make people more receptive to in your inquiry, but will help them have a better understanding of what it is you actually need;<p>2. Try to secure a "when can I expect to hear from you?" ballpark figure from the parties involved; that way they can set the expectation for when you should hear back from them and you can politely hold them to it;<p>3. Give people a reasonable amount of leeway - if the person you're contacting is extremely busy, it might take them weeks to follow up on a simple email. I contacted a CEO of a company which represents a model customer for my own startup service in late March to get some feedback from him; I didn't actually end up speaking to him until yesterday. That's just how it goes with busy people some times - just stay organized, keep a list of all of the people you've contacted and when, and periodically remind them when enough time has passed.
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kevinskiialmost 15 years ago
I've had a sales rep trying to sell me unit testing software for over a year now. We were much too busy to do a proper evaluation of his product until just recently, and I haven't always returned his phone calls or emails. But I never asked him to stop, because I knew that his product was worth taking a look at. We finally got a chance to do so, and now we'll probably buy it.<p>Be patient. If they don't give you strong hints to leave them alone, it's okay to keep up the polite inquiries.
carbocationalmost 15 years ago
Doctors have tons of shit, often important, to do all of the time. It's hard to imagine them getting so excited about a product (unless it's a snowmobile or a yacht, which I say from personal experience) that they'll drop something important to respond to your sales pitch.<p>It would help if I knew what type of medical product you were selling. Is it a device? A tool for front-office stuff? Billing or back-office?
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