The cost of distributing books is plummeting. The relative value of editorial process is going up, but we haven't noticed yet.<p>Instead we are witnessing the literary equivalent of Gresham's Law. Gresham's Law is the recognition that whenever more than one type of currency is legal tender, (e.g. gold and silver) the more valuable one disappears from circulation.<p>Now a "book" is like currency in that it is a token of its valuable contents. Some are better than others, but people buy a book without fully evaluating the quality. Indeed that is the reader's job.<p>"Old publishing" may be dying but a side effect is that any old manuscript can now be published. The downside is that the "good" books will be harder to find in this democratized world. Eventually we will have to re-create the editorial process of old publishing on top of the new distribution channels. Then readers will associate some e-publishing brands with quality--even more so than today. But it hasn't happened yet.
As a former intern at Lulu I'm very happy to see a post on HN about it. Lulu has come a very long way, in many aspects, but specifically in print quality. The UX department while I was there was way more into testing users, and working long hours trying to be as usable as possible than I would have ever have expected.
I really like Lulu.com. I have published 2 books on Lulu (and 15 through conventional publishers). Lulu is perfect for projects with limited market potential that authors want to write anyway. I use Lulu for things I want to give away free as PDFs and give people the option of getting a print book.
>"What it doesn't do is make it easy for you to understand which section of the cover your actually editing"<p>Hope he proofread.<p>FWIW I make these mistakes (homophones) at a depressingly increasing rate; I blame it on dying neurons.