"Hey guys - how can we get people to click on our dying business' website?"<p>"Bueller. Bueller."<p>"I know: let's link the iPhone X to the Unabomber."<p>"The who?"<p>"The Unabomber - you know, that nut job that sent mail bombs back in the 90s. Lived in Montana. Wrote a man-i-fes-to."<p>"Ok. Might work. Get on that."