Forget daylight saving, we should adopt a single, universal time, scientists say

It would make my life at least in some areas easier. The problem I see is how to buy into the idea people who doesn't interact with different time zones at all (and probably that's most people)? It doesn't add them any value and transition would just provide additional hurdle. So where is value for them, how to buy them in?

Why wait for the rest of humanity? I decided to try out universal timekeeping myself. I'm setting my clocks to UTC (GMT). My calendar is next..

I agree with the universal time, seems legit. I don't know about a new calendar. I suppose it would work though.