How about don't use Silverlight for your video?[1] That might do something for your credibility. Nobody, absolutely nobody, would seriously choose Silverlight over the alternatives without being offered inducements from Microsoft.<p>Edit: Also the link at the top of the page when you click on the "Stanford Persuasive Technology Lab" goes to <a href="http://www.captology.org/" rel="nofollow">http://www.captology.org/</a> which fails instead of <a href="http://captology.stanford.edu/" rel="nofollow">http://captology.stanford.edu/</a> I think they are violating some of their rules with that one.<p>[1] <a href="http://see.stanford.edu/see/lecturelist.aspx?coll=63480b48-8819-4efd-8412-263f1a472f5a" rel="nofollow">http://see.stanford.edu/see/lecturelist.aspx?coll=63480b48-8...</a>
The article is from 2002. I wonder what the percentage of modern startups don't try to meet these guidelines (particularly the ones involving showing physical addresses and details of real humans behind the site)<p>It'd be interesting to see whether any more recent a/b testing gave any indications on whether they still make any difference...
Perhaps the site is trying to set a negative example, so it might be learned from?<p>Also peculiar, if it hasn't been updated in eight years, why is it using silverlight? [And regarding <a href="http://news.ycombinator.com/item?id=1606292" rel="nofollow">http://news.ycombinator.com/item?id=1606292</a> -- that lack of awareness could be considered a bug of silverlight's linux plugin itself.]