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Rails and Revenue: Building a Screencast Business

89 pointsby ChanningAllenover 7 years ago

3 comments

cseelusover 7 years ago
GoRails really filled the gap Railscasts left as Chris Oliver himself also states in this Interview.<p>He also mentions that for some people solutions to immediate problems are more relevant than constant learning via weekly screencasts. I hope he finds a way to offer these customers something, for example by selling course packages for a reasonable price, like all the recent „Vue.js with Rails“ screencasts as a package for XY$.<p>Overall GoRails is a great ressource for Rails developers, Chris Oliver seems to be a decent guy and I wish him best of luck with his projects.
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merpnderpover 7 years ago
What is the advantage of using Wistia over Youtube for video hosting?
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albertgoeswoofover 7 years ago
For those of you who want to run a 15k&#x2F;month one person business, the most interesting excerpt from this article:<p>&gt; Since I had been publishing content to GoRails for a year before I launched the paid courses, I had the advantage of all the SEO and visitors I had built that year. During that time, I was collecting email addresses of people interested in learning more about Rails. This gave me an audience I could launch to from day one, which was incredibly important to give me some confidence as I launched.<p>&gt; After getting some initial traction, I had to come up with a way of marketing my screencasts. The way I solved this was by pivoting to weekly screencasts and releasing a free one every other week. This let me share quite a lot of content on places like Reddit, Rubyflow, and to my email list. I knew those users would check out the other episodes I offered and hopefully subscribe to the paid content eventually.<p>&gt; I would say the majority of growth of GoRails has just been from this free content. If I cover a popular topic, it often gets shared, and if I cover a library, the authors love to share the videos as well to get more usage of their own work. I&#x27;m uploading the free content to YouTube which not only gets me an audience there but also saves me from some very high video hosting costs that I would incur if all the free content was hosted on Wistia. It makes for a nice way of building the community and the customer base at the same time.