<i>The base Quit Genius costs $4/month. But Quit Genius also has a premium layer, Quit Genius Gold, which gives users personalized, one-on-one support from a qualified Quit Coach at any time. The Gold service costs $15/month.</i><p>If you’re spending on cigarettes, that’s practically no money at all. I hope this works out! It sounds like a smart system, and something people can try more than once without breaking the bank. Even better, it could have knock-on effects as people have a positive experience with coping strategies.
I doubt this will be very effective as smoking cessation. I wonder if they even have any smokers or ex-smokers (domain knowledge) on staff.<p>None of that matters for the bottom line though. This seems like diet and exercize fads for people who want to lose weight, lose some, then gain it back and try another fad.
For anyone looking to quit: Seventh-Day Adventist hospitals used to and probably still have effective programs for this. A couple of people I knew quit through Adventist programs.