This year, I’m building a podcasting startup with my friend Jon called Transistor.fm.<p>Lots has changed since Basecamp launched in 2004. When they started, there were only 1-2 competitors in a vertical. Now, each category has hundreds of competitors. Some things have gotten easier, but many things (especially marketing, acquisition, and profit margins) have gotten harder.<p>So we decided to use our platform and record a show about what it takes to build a SaaS in 2018. We have 5 episodes, and so far, people are finding it helpful!<p>Any topics you'd like to see us cover in future shows?
So something I struggle with is placing podcasting into the range of content marketing options. Compared to writing posts, guest posts, building tools, etc. how do you value a podcast listener vs an email subscriber, etc?
This is an interesting project. I guess the concept is similar to Gimlet Media's "Startup", but very niche-specific. I just subscribed and will give it a listen.