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Credit card super-users take a $330M bite out of JP Morgan’s revenue

5 pointsby dmitriy_koalmost 7 years ago

3 comments

tdurdenalmost 7 years ago
&gt; These consumers, he said, only use the cards in categories that pay the richest points. For instance, they would whip out a Sapphire card for dining and travel but switch to Chase’s Freedom card to pay for purchases in the rotating category that’s rewarded most, such as gas stations and drug stores.<p>This just seems like common sense to me and I would doubt it is a rare activity.
coolspotalmost 7 years ago
Chase cards with very generous bonuses were advertised very agressively on sites like slickdeals, fatwallet, kk and others by JP Morgan itself.<p>No surprise it attracted power CC users.<p>My take on that is they wanted to show CC business growth on paper even by actually giving away money.<p>Similar thing was happening after Wells Fargo scandal. WF pushed it’s WF Cash Wise credit card with $200 sign up bonus.
GW150914almost 7 years ago
Calling sensible people who don’t live in a state of perpetual credit card debt “super-users” and blaming them for not falling for their scams is some high-grade FUD.