It's not 100% clear what TheFridge is to me, and I would prefer not to create an account up front unless I have a better understanding of the services it provides and the purpose of this YC "fridge".<p>How does this differ from the Hacker News Facebook group? And what value does a fridge provide over a group?<p>On the home page, it says "Just for your friends". Facebook is just for my friends. Sure, I have some people that I no longer keep in touch with, but I would not post anything on FB that I wouldn't feel comfortable with whether they are my closest friends or not. Putting content online is like peeing in a pool, once you let it out there you can't take it back.<p>"Safe from my mom and boss." I block content from co-workers and family members using Facebook's privacy controls.<p>"Share photos, videos, and status updates only with your friends." I do this with Facebook already.<p>Also, I don't understand what "Keeping your friends fresher" means. Doesn't really explain the service.<p>I tried parsing every part of the homepage to understand why I should create an account. Maybe I'm just not in the target market. Is this targeted for people that don't have Facebook? I'm sure there is some value to this service, but it might be good to put a video demo somewhere.
I don't mean to be cynical, but when I go to that site and see the blue color scheme with that logo, I start imagining cold, frigid, freezing, wintry...<p>It's just not the feelings that make me want to sign up and share memories with friends.<p>Hopefully I'm more of an outlier though, because competition for Facebook would be great.
This web app is seriously awesome. I already see myself creating ad hoc social networks for all kinds of events. (first time I try it out, no affiliation)