Not to knock your website at all, I think it is really well designed, neat and I think that affordable quality logo design is a very important service that many people need and do not know where to turn for help.<p>Unless you are outsourcing the designs, similar to 99designs and company, I wouldn't consider the business a startup by traditional definition.<p>When I read the description that PG gives to what it means to be a startup it really opened my eyes and was definitely a turning point in the way that I thought about designing products.<p>"A company has to be more than small and newly founded to be a startup. There are millions of small businesses in America, but only a few thousand are startups. To be a startup, a company has to be a product business, not a service business. By which I mean not that it has to make something physical, but that it has to have one thing it sells to many people, rather than doing custom work for individual clients. Custom work doesn't scale. To be a startup you need to be the band that sells a million copies of a song, not the band that makes money by playing at individual weddings and bar mitzvahs."<p>So if you are looking to be a startup, you will need think about how you can mass produce the designs. That being said not all companies are startups, and that is fine - sometimes it's just good to know the difference between the two...I know it helped me a lot. Again, think the website is great and I don't mean this as a negative.<p>from: <a href="http://www.paulgraham.com/startupfunding.html" rel="nofollow">http://www.paulgraham.com/startupfunding.html</a><p>EDIT: I didn't mean this to be a negative at all, I think anyone who takes the initiative to create something and has the drive to actually get it started has done something great. I wish there were more people who actually did shit like this rather than just talked about it.
-- This seems like a crowded space, how do you differentiate yourself? I was looking for an "About Us" section to tell me why you're different than 99 Designs, Logo Snap, etc.<p>-- The price point seems off compared to other options. For example, Logo Company offers logo, stationary and business cards at roughly the same cost. Do you offer better quality? Multiple designers? A more personalized experience?<p>-- Once you get off the ground, a few customer testimonials wouldn't be a bad thing. Also, the option to actually talk to a person about your logo design throughout the process is something attractive to those of us who would like to actually interact with a human being.<p>-- The site is fairly broken for me, but that is probably because I'm at work and we're forced to use IE7(!)
Please don't get my review as negativity I may sound a little harsh but I'm genuinely trying to give helpful feedback.<p>1. Lose the free theme. I think some 'startups' can get away with a crappy generic design when they sell a good compelling product. In your case, <i>your design skills are your product</i>. So you are giving a really bad demo right away.<p>2. You're selling visuals, so go the simple visual route. Showcase your demo logos first in your page, maybe in a slideshow. Big beautiful crisp logos. Then a big, clear call to action: "Get a custom logo for $249".<p>3. Are you a trained designer? Please don't take this badly, but your demo logos are not as good as they can be. Take this advice from a 10-Year designer who has come to accept that he sucks at logos. I think the problem is with the typography, it looks odd-spaced and rushed. You need to spend more time refining your type skills.<p>4. Your characters and symbols are very good, though. The bear is funny and well-drawn and the cupcake is cute. I'll make a wild guess and say that's your strength. You should feature your strengths.<p>5. You really need to make a KILLER ZestyLogos logo. And make sure it's very Zesty (whatever that means).<p>Good luck pal.
Ignore the stuff about this not being a startup. It's you, striking out. Good for you.<p>That aside, what are you going to do to promote yourself over and above 99designs and co? It looks like a crowded market to me, so how will you make yourself stand out?<p>A couple of questions, if you don't mind me being very intrusive:<p>How many $249 gigs a month do you need to be profitable?<p>How will you maintain your margins as you (hopefully) grow?<p>Best of luck though with the site and service.
the good:<p>1) your opening text gets right to the point.<p>the bad:<p>1) the front page text is a little hard to read. i think the text color blends into the background too much.<p>2) your layout looks like a wordpress blog template. really really boiler plate. this is hardly the kind of site i want to pay $250 for a logo. you've got a todo list in the top right ("clean my deks", "feed the cat", "save the planet"), what does any of this have to do with logo design? it also takes up 20%! of the page.<p>3) your faq page is coming soon. either do it or get rid of it. this makes your website seem new and that's not the kind of website i want to be paying $250.<p>4) you have no logo yourself?<p>5) your order page is way too big/long. collect some small info first and then have a conversation with me that helps you answer all those questions.
There are some good sample logos on the page, but the overall design reads more as a vanity site/portfolio than as a marketing page.<p>Make every element on the page justify its presence. "Hey, coffee-stained TODO list in the top right corner, why do you exist? How are you helping me sell logos?"<p>Consider finding someone to do a thorough edit of your marketing copy. Lots of good ideas in there, but it's uneven.
1)i don't like the fact that you use a plain text instead of a AWESOME logo for your own brand ...<p>2)you are probably using (i bet you are) a stock theme, from somebody that supposed to sell me a unique logo i expect him to be capable to design a nice site ...<p>3)I liked 3 of the logos (candice jane cakes , bad news bakers , twarket) the rest didn't looked amateurish