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Ask HN: What are some hacks of real founders who did things that don't scale?

539 pointsby trulykpover 6 years ago
Inspired by Paul Graham&#x27;s phrase, I’m curating an open list of hacks&#x2F;stories of real founders who did “things that don’t scale” to power through their initial startup days.<p>What are some of the hacks you have heard or have personally experimented? Thank you in advance!

55 comments

philip1209over 6 years ago
We prototyped <a href="https:&#x2F;&#x2F;www.moonlightwork.com" rel="nofollow">https:&#x2F;&#x2F;www.moonlightwork.com</a> without code.<p>Here was our basic workflow:<p>1. Marketing site set up using Squarespace<p>2. Developers apply using Typeform. We add them to a Google Sheet with Zapier.<p>3. New jobs submitted through Typeform, which triggers an email to us<p>4. We manually set up a new Google Form to collect proposals. We send the results google sheet to the client.<p>5. We manually search for developers that match the skills of the project and email them all manually to ask them to submit a proposal using the Google Form.<p>6. Project owner selects a developers. We docusign a contract to both parties.<p>7. We send a google sheet to the developer to log hours<p>8. Every week we go through the developer timesheet and manually issue an invoice using PaidLabs.com (with Stripe at backend)<p>9. When the payment gets deposited, we pay the developer (wire transfer outside USA, Payable.com inside the USA)<p>We slowly automated each step with a web app, which was published part-by-part as we finished automating a particular step. We did about $100K GMV with this no-code stack before we completed the end-to-end web application.<p>Today, Moonlight is profitable and bootstrapped. We still manually prototype things. For example, we came up with the idea of a subscription product on Tuesday last week. We had a client agree to it, so we issued an invoice through Stripe Invoices on Friday, collected the money, and are now starting to build subscriptions into the app.
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killionover 6 years ago
When I was starting Suiteness (YC S16) I found out after talking to hotels that it costs tens of thousands of dollars to connect to their backends. So I wrote a basic app in a weekend for &quot;booking suites&quot; but what actually happened was...<p>1. The user was filling out a form that was sent to me.<p>2. I would email hotels asking if they had suites available on the users dates.<p>3. I would enter their responses manually and the app would send a push notification to the user to see what I had entered.<p>4. Payment and everything else was done over email.<p>It looked legit, and during its peak I was doing it up to a hundred times a day. We are directly connected to hotels now so this doesn&#x27;t happen anymore thankfully.
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DenisMover 6 years ago
Encouraged users to send emails for support, and answer every single one, no matter how unpleasant (one exception). At first I got angry with &quot;stupid&quot; questions, but then I realized that angry is not going to stop new emails, so I rolled up my sleeves and started fixing UX problems as they came in. At the peak I had 40k active users, and the deluge of communication was like drinking from the firehose, but with continuous improvements the stream of support emails withered and then dried up completely. Eventually I got to a point where had only one or two per day, and they were more of a leisurely conversation than support requests.
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PopeDotNinjaover 6 years ago
One &quot;hack&quot; is too simply not listen to people who say it won&#x27;t scale.<p>I wanted to grow a service business, and everyone will tell you that service businesses don&#x27;t scale for any number of reason. I grew my consulting business by identifying stuff my customers really needed, was teachable, and had great margins. Once my customers saw the value, I switched from hand to mouth survival waiting for invoices to get paid to working for upfront payments. With cash in hand, I could hire people to so the work as fast as I got the business. Maybe my business wasn&#x27;t infinitely scalable, but it grew way bigger in a short period of time than anyone expected :)
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LeonMover 6 years ago
99% of the &#x27;AI&#x27; startups, because the &#x27;AI&#x27; is usually team of humans somewhere in India. Fake it till you make it, I think?<p>I&#x27;m not saying this to be negative, as this will actually work to validate product-market-fit before investing in the AI development.<p>Most of these companies will fail though, as their pricing will be based on a 100% AI solution, which is rarely achievable.
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asdojasdosadsaover 6 years ago
AirBnB:<p>&#x27;Let&#x27;s send emails, teach [users] professional photography, and test them. &quot;We said, &#x27;Screw that.&#x27;&quot; [4] Instead, they rented a $5,000 camera and went door to door, taking professional pictures of as many New York listings as possible. [1]<p><a href="https:&#x2F;&#x2F;growthhackers.com&#x2F;growth-studies&#x2F;airbnb" rel="nofollow">https:&#x2F;&#x2F;growthhackers.com&#x2F;growth-studies&#x2F;airbnb</a>
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coderholicover 6 years ago
I didn&#x27;t build out an account page for <a href="https:&#x2F;&#x2F;ipinfo.io" rel="nofollow">https:&#x2F;&#x2F;ipinfo.io</a> until we had about 500 paying customers. If you needed to update your credit card or make other account changes you had to email me, and I&#x27;d update the database manually. Only after I was spending at least an hour every day dealing with those sort of requests did we go and build out a full account dashboard, where users could manage their accounts themselves, plus also do bulk uploads, see a graph or request volumes, and interact with the API via a UI. Before that the focus had been 100% on the API and the data quality.
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Vandersonover 6 years ago
While I am not a success story yet, I am a founder. If my clients had a problem on their site, sometimes I would just fix it for them instead of showing them how to do it themselves. Then I would improve the system on the next update so I didn&#x27;t even have to show the user how to do something because I made it super obvious.<p>Long story short, instead of making documentation, I fixed everything that my clients would ask me how it worked. This has limitations, but it saved me tons of time on support, training and documentation that would later change anyway. And my product got consistently easier to use, and dropped training requirements to near zero.
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wpietriover 6 years ago
My cofounder from 2010-12 is an amazing product manager. Here&#x27;s he giving a 5-minute talk on “How $40 Saved Us 9 Months and $2MM” <a href="https:&#x2F;&#x2F;vimeo.com&#x2F;24749599" rel="nofollow">https:&#x2F;&#x2F;vimeo.com&#x2F;24749599</a><p>The short version is that we were looking at building a complex social experience that had Facebook newsfeed items as a key component. We used GreaseMonkey to fake it entirely: user testers would log in to Facebook on our tricked-out computer, a GreaseMonkey script would steal faces and names from below the fold, and then insert fake news items into their feed that were apparently from their real friends. (At the end of the user test we&#x27;d come clean so they weren&#x27;t confused.)<p>What we learned is that people hated the idea. So that meant I never had to write a line of production-grade code for this. Some of our competitors had very similar ideas and ended up building full products to learn the same lesson. What they built was way more scalable, of course. But that&#x27;s not a virtue in a code base that just gets thrown out.
estsauverover 6 years ago
We delivered fertilizer to our customers in rural Kenya. We rented 10 ton lorries, hired trucks, and set up distribution points around rural schools and churches. For two weeks, we literally schlepped tons of fertilizer.
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jedbergover 6 years ago
At reddit, any time someone bought merchandise, we sent them a hand signed postcard thanking them. Every once in a while we&#x27;d have a signing party where Alexis would bring a bunch of postcards and pens and we&#x27;d all sign a stack of postcards.<p>And of course, the most well known hack was Steve and Alexis submitting most of the content for the first few months until there were enough people to keep the front page fresh.<p>We did other stuff too, like office tours for anyone who asked (and showed up in SF), giving free reddit gold to anyone who sent a postcard (which we had to process by hand), sending merch to people who did good things.
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lettergramover 6 years ago
I created an application which can help people invest:<p><a href="https:&#x2F;&#x2F;projectpiglet.com&#x2F;" rel="nofollow">https:&#x2F;&#x2F;projectpiglet.com&#x2F;</a><p>It&#x27;s really just a demo of platform which creates a knowledge graph in any network: <a href="https:&#x2F;&#x2F;metacortex.me&#x2F;" rel="nofollow">https:&#x2F;&#x2F;metacortex.me&#x2F;</a><p>I can&#x27;t technically say a lot of things due to myself not being a registered financial advisor. However, what I can do is post my stories and predictions (which I used to do regularly on Reddit).<p>I managed to get around 100 highly engaged users (many lesser engaged) to help me develop the system. I did this by offering 1 month free every time they provide feedback. I then manually wrote a response and implemented a fix for each suggestion (plus provided one month free).<p>The users that didn&#x27;t provide feedback ended up paying for the service. Everyone else helped find bugs in the platform, which helped a ton.
hkronickover 6 years ago
I am the CEO of a bootstrapped SaaS business approaching $1mm ARR.<p>I still do all of the customer&#x2F;technical support. To be honest, it is a bit overwhelming and starting to take away from other tasks so I likely won&#x27;t do 100% of it for much longer. However, it has really helped us hone in on our customer needs &amp; sell them on new features. I don&#x27;t regret it one bit!<p>p.s. we are searching for a CTO to help us build out a team (large equity stake + modest salary). Email me hank (at) ordermetrics (dot) io if interested.
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kevin_morrillover 6 years ago
The #1 approach that worked for us at Mattermark was having founders talk to every single prospect early on. Most of the best approaches I have heard are just a business contextual version of this (eg Airbnb sending a company rep to meet customer first hand and take pics).
gwbas1cover 6 years ago
When I was an early employee at Syncplicity, I only optimized the desktop clients to meet my needs as a power user.<p>Most users didn&#x27;t use the product at as much of a scale that I did, so they were happy. The users who tried to use the product at a higher scale were so few that we just accepted that we couldn&#x27;t meet their needs and grow our business.<p>So, to generalize:<p>1: Growing your business is more important than scaling for 100% of your users. Scale for 98% of your users and invest in use cases that will grow your business.<p>2: An early stage startup doesn&#x27;t need to scale like Google. If your business takes off like that, you&#x27;ll be able to hire enough smart people to fix the problem. Instead, spend time growing your business.
chadwittmanover 6 years ago
Dolly&#x27;s original fulfillment algorithm (pairing supply with units of demand) was predominantly SMS&#x27;ing independent contractors (that had previously signed up) to see if they were interested in the gig. A ton of text messaging behind the scenes.<p>Eventually we automated out a whole suite of fulfillment systems that have scaled into 6 figures worth of orders.<p>It&#x27;s amazing what you can do with clear inputs &amp; outputs and the illusion of a black box until you can actually build your black box.
Axsuulover 6 years ago
Not a success by any means yet but I got my first 10 customers for Trunk (<a href="https:&#x2F;&#x2F;www.trunkinventory.com" rel="nofollow">https:&#x2F;&#x2F;www.trunkinventory.com</a>) by cold-messaging users on e-commerce forums and focusing only on features that would help solve their problem. I still don&#x27;t have any account management features (forgot password, change password, etc) or even obvious features that would make their lives easier (filtering, proper search, etc). Instead, I dedicated all my energy to making sure inventory syncing covered all edge cases and worked reliably.<p>Furthermore, my current sales process is having people enter their email address on my outdated landing page and then reaching out to them personally to see if they are a good fit. This worked great early on since too many users signing up at the same time can take a massive toll on my servers due to the initial import load (some users have TONS of listings in their stores).<p>I&#x27;m now working on a proper marketing page and introducing a scalable way to have users sign up themselves.
iagooarover 6 years ago
Careful. While doing things that don&#x27;t scale is generally good advice for startups, don&#x27;t build stuff that you already know will NEVER EVER scale.<p>If you develop stuff and still have to put manual effort because you save time - fine. But don&#x27;t just get lazy and stop thinking about the consequences of your decisions - it will bite you sooner or later.
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trulykpover 6 years ago
Here&#x27;s one popular example:<p>Recruit new users by manually installing your s&#x2F;w on their computers by @patrickc” link: <a href="http:&#x2F;&#x2F;paulgraham.com&#x2F;ds.html" rel="nofollow">http:&#x2F;&#x2F;paulgraham.com&#x2F;ds.html</a>
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fomopopover 6 years ago
We built the first version of <a href="https:&#x2F;&#x2F;thestreamable.com" rel="nofollow">https:&#x2F;&#x2F;thestreamable.com</a> using Google Sheets.<p>1. We used Google Sheets as pseudo database.<p>2. We stored Services, Channels, Locals, &amp; Plans.<p>3. We wrote a basic Python script that exported the data in structured JSON files to be used by our CMS.
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dzinkover 6 years ago
1. Wrote and optimized DreamList <a href="https:&#x2F;&#x2F;www.dreamlist.com" rel="nofollow">https:&#x2F;&#x2F;www.dreamlist.com</a> (solo founder) in Go for the fastest Time to First Byte so it naturally outranks much better funded and staffed competitors in SEO. Some other tricks:<p>2. Channel many normally automated tasks through high touch customer service - encourage users and their guests to email us about anything and everything. We&#x27;ve learned tremendously from user feedback and by responding often within an hour, we&#x27;ve earned a lot user loyalty. One example was a grandmother who wanted to buy a gift for her grandchild, but the linked item was out of stock. She called the DreamList customer number straight to the founder. We found a different store for her to buy from. Now we have a product graph at different major stores and more leverage as a business.<p>3. Watch for user culture as well as team culture. A small set of users may find your site tremendously useful, and another small set may find it useful for malicious purposes (such as spamming people to sign up for some scam using your invitation forms, for example). We track all errors, log email bounces, etc, and wait a while before opening features that can be abused (including payments). Max Levchin has a story about how abuse and the 90 day payment refund process almost sank PayPal and they had millions in the bank.<p>4. Don&#x27;t assume anything is a &quot;best&quot; approach. Try out counterintuitive measures and you will find ways to beat the competition far cheaper. Examples: Using Go when competitors use Rails and you need far less servers to handle the same number of users with a faster experience; We also invented several new words to test how pages with static content, vs JS painted built-in JSON, vs JS painted with external JSON do on SEO. We then leave the test going and re-check our assumptions periodically. I&#x27;d underline the last sentence for companies using JS frameworks - some slow you down more than they help.<p>5. Any new feature is launched and customer-serviced manually until we know we are serving those users in the best way possible. We went through a bunch of different wordings for every single email in our usual workflow, and little things, like an extra sentence that shows your humanity, made a huge difference.<p>There is so much more you can do, but the gist is there are dozens of approaches to every feature and problem, and it&#x27;s worth considering more than one or two used by competitors. It doesn&#x27;t take much to delight users and build a better product these days.
dwyermover 6 years ago
At a previous job, we were trying to get always-on internet for a pre-IoT energy management product. This was when the fastest wireless you could get was Sprint&#x27;s 1xRTT and most of the nation was stuck at even slower speeds, if you could get internet at all. We would purchase &quot;Unlimited&quot; dialup internet, then nail the connection up.<p>It was never going to scale. We charged our customers less than we were paying for the phone line, let alone the ISP service. If the ISPs discovered we were consuming their lines and not paying enough for them, we would have been thrown off.<p>Still, it was enough to get the company to a sale. All they needed to do was hang on until the tech caught up with them. Today, you could build the same product in a weekend...
biztosover 6 years ago
This might be apocryphal, but I heard that Facebook started as a PHP website and ended up having an enormous amount of C code propping it up while still having all the UI logic in PHP for a long time.<p>OTOH, if this is true, maybe it <i>did</i> scale, in terms of performance at a certain architectural cost, and maybe more importantly in terms of their ability to hire as a very young (in every sense) startup.
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fomopopover 6 years ago
My last company was a grocery coupon app. We used to go to Apple Store&#x27;s around the Bay Area (especially on iPhone Launch Day) and pay people $1 to install and try our app.
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simplydtover 6 years ago
At <a href="https:&#x2F;&#x2F;www.chessable.com" rel="nofollow">https:&#x2F;&#x2F;www.chessable.com</a> we manually, line by line, imported a full chess book to our digital format! Takes ages... later, after some validation, we built a tool that automates most of this.
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pbiggarover 6 years ago
When CircleCI started, we manually set up customers&#x27; builds for them. They&#x27;d give us access to the code, and we&#x27;d look through their codebase to figure out how to build the thing. Each new customer we&#x27;d add their rules to our &quot;inference engine&quot; (eg if you have a dir called vendor&#x2F;bundle, you need to pass the --vendor flag to bundler). After about 20 customers it had gotten good enough that we could update it via support request instead.
andrestover 6 years ago
At The Farmer&#x27;s Dog we built a subscription based pet food management backend on Google Spreadsheets. Customers would sign up for a phone consultation on a Squarespace website, we&#x27;d then call them back and figure out their subscription details. These would be manually entered into a spreadsheet<p>The main sheet contained information about each customer and their subscription, e.g. pets, chosen recipes and subscription frequencies.<p>One sheet would dynamically populate what and how much we needed to cook for a given week by looking at active customers and their subscriptions. This was broken down per ingredient basis. We&#x27;d then place POs, cook and pack the food.<p>Another sheet would generate orders for the given week based on similar logic. We then used Google Spreadsheets scripting support to generate packing slips, customised feeding guides and food labels. Each asset type had its own Google Docs template. The script filled in the blanks and created a new folder. The resulting files were then exported as PDFs and passed to our fulfillment.<p>Oh, and we did our own deliveries in NYC too in the early days.<p>We&#x27;ve since built out our own ecommerce platform from the ground up and we continue to automate fulfillment, customisation and operational processes. Sounds exciting? We&#x27;re hiring.
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iamwilover 6 years ago
If you&#x27;re doing this, it helps to also talk about the context and the constraint they were currently operating under.<p>The solutions by themselves don&#x27;t illuminate unless you also illustrate what they were trying to achieve and how they got around the limitation.
txprogover 6 years ago
Using redis as a main database.
bonestamp2over 6 years ago
Not my story, but useful and interesting no less... Somebody I used to work with told me about a project they did (about 25 years ago now) where they were developing a movie on demand service for a cable provider.<p>Given the year, it used tapes to play the movies. The user would dial in with their phone, enter a code for the movie they&#x27;d want to watch, a motorized catalog system would fetch the tape, insert it into a player and then the user could control the tape player with their phone.<p>Well, it was a couple days before launch and the catalog system was still not working. They ended up launching with the system printing a receipt, then a human would fetch the tape and insert it into a machine. This went on for several weeks before the automated catalog system was working.<p>In hindsight, they realized it was actually easier to scale the humans fetching tapes than the machines and therefore the humans were even faster at busy times. System subscribers didn&#x27;t even know humans were used in the beginning and it launched without a hitch as far as users were concerned. So, like many stories in this thread, sometimes it&#x27;s easier to bootstrap with manual labor and it can scale with machines doing the right parts of the process.
mherdegover 6 years ago
reddit discussions were seeded for a few weeks with a series of sock puppet conversations among multiple accounts controlled by the founders and a couple of friends: <a href="https:&#x2F;&#x2F;news.ycombinator.com&#x2F;item?id=1337359" rel="nofollow">https:&#x2F;&#x2F;news.ycombinator.com&#x2F;item?id=1337359</a>
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echevilover 6 years ago
Triplebyte founders started by doing tons of technical interviews themselves with candidates.<p><a href="https:&#x2F;&#x2F;triplebyte.com&#x2F;blog&#x2F;three-hundred-programming-interviews-in-thirty-days" rel="nofollow">https:&#x2F;&#x2F;triplebyte.com&#x2F;blog&#x2F;three-hundred-programming-interv...</a><p>After the first few hires, their engineers all took part in interviewing candidates. That has deferred the scaling problem quite well.
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seibeljover 6 years ago
The Just Mayo guys paid people to buy cases of their products at supermarkets to juice sales <a href="https:&#x2F;&#x2F;www.bloomberg.com&#x2F;news&#x2F;articles&#x2F;2016-08-04&#x2F;food-startup-ran-undercover-project-to-buy-up-its-own-products" rel="nofollow">https:&#x2F;&#x2F;www.bloomberg.com&#x2F;news&#x2F;articles&#x2F;2016-08-04&#x2F;food-star...</a>
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sbilsteinover 6 years ago
We bring high quality freelancers to perform and teach for seniors at assisted living facilities. Hack: my cofounder is a professional opera singer so she does the first gig at every client.
wyld_oneover 6 years ago
One I did. Self modifying Lotus 123 Macro code to format information downloaded from a System&#x2F;38-IBM AS&#x2F;400 to make &#x27;nice looking labels&#x27;. Because lotus had graphics (PC) and could print them to a Laser printer and the System&#x2F;38 did not. Ran that way for years
AznHisokaover 6 years ago
This is an engineering example, not a marketing one but the team over at FiveFilters manually created schema rules for extracting the text of articles for every single semi-popular website (ie. similar to how Pocket works), and sells an API for it.
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andyidsingaover 6 years ago
We&#x27;ve started an analytics service [1] focused on the operational aspects of automating analytics for life sciences.<p>We&#x27;ve got good chops in both biotech&#x2F;life sciences and software development ..and the default urge is to build a fully automated system and tools.<p>however, what we&#x27;re doing instead, is focusing on customer development at the front end - the &quot;customer onboarding&quot; process. This is involves a bunch of human interaction to understand exactly how customers are approaching their data and experimental processes - it feels a lot like consulting on the front end and definitely doesn&#x27;t &quot;scale&quot;.<p>Over time, we&#x27;ll start creating very specific tools that help a) make onboarding quicker and easier for the customer and b) reduce the onboarding burden on us - the key is to only do this when we have clear understanding of the required features and the ROI for developing them.<p>Current customer feedback is very interesting it ranges from: &quot;analytics still requires a lot of high-touch expert consulting&quot; to &quot;feature _______ is a simple feature that customers need right now ..make it, and that will lead to other feature insights and customer use.&quot;<p>...would love to hear any advice &#x2F; thoughts ..we&#x27;re in the struggle :)<p>[1] Yukon Data Solutions <a href="https:&#x2F;&#x2F;yukondata.integralappsystems.services&#x2F;t1&#x2F;" rel="nofollow">https:&#x2F;&#x2F;yukondata.integralappsystems.services&#x2F;t1&#x2F;</a>
jdblairover 6 years ago
This is not exactly a hack, but a good comparison of &quot;good enough for now&quot; vs. &quot;future proof.&quot;<p>10 years ago I worked for a solar monitoring startup called Energy Recommerce. This is one of the most satisfying jobs I’ve had in my 20 year career. I did all of the embedded programming to implement our data logger: the provisioning UI, the drivers to collect data from devices, the database, and the mechanism to deliver data to our backend. We collected performance data from residential and commercial solar systems, and reported production data to state governments so the system owners could collect production rebates. We helped commercial solar companies manage their systems, including some big-name companies. The engineering team was literally me and one of the founders.<p>There were a lot of hacks and short cuts, but I will tell the story of one particular design decision that carried us for years, but was ultimately replaced.<p>We made the decision to define classes of devices (power meters, inverters, string monitors, weather stations) with a fixed set of datapoints, regardless of what each individual device could do. We then collected the data provided by the device and filled in the object. Sometimes a datapoint in our object was not available and we stored a NULL value. We scaled values to the units we defined in our objects (e.g., kw to w). More often the devices provided more data than would fit in our object, and some customers started asking for these datapoints. This meant we had to defined extended versions of some of our datapoints; meter_ext, inverter_ext, etc. This meant now we had two sets of objects, but the basic model still worked. We also sometimes had data collection bugs: collecting the wrong datapoint, or a scaling a value incorrectly. This meant the data was invalid and we had to update the software on the data logger to correct the issue. Still, our team was small and we moved fast.<p>Our biggest competitor at the time was a company called Fat Spaniel. We were always a bit baffled by the size of Fat Spaniel - our team was 5 people, including business development and software dev. Fat Spaniel had, in comparison, lots of funding and a much bigger team, but their customer base was not much larger. What were they doing?<p>Eventually an inverter company called Power One acquired both us and Fat Spaniel, and combined us into a single organization in San Jose. This turned out to be great. We combined into a single, really effective team, and I had a chances to peek under the hood of what Fat Spaniel had built.<p>They had made a fundamentally different design decision: they collected all the data provided by every device and delivered it to the backend. Once on the backend there was a complex xml-based system that defined what the data meant and put it into the same sorts of objects we had. If they found a bug in the way a datapoint was assigned, or the way it was scaled, they could fix the definition and then re-play all the data they had collected. Because they had the raw data from the device they could always go back and add a datapoint or fix other issues in the historical data.<p>This system was fundamentally more complex to develop, and required a bigger team, but it was grounded in good principals. It became the system we based our combined operation on. In fact, what we did was adapt the hardware and firmware that we had developed at Energy Recommerce to use the backend that Fat Spaniel had developed.<p>The system Fat Spaniel developed was technically better, and resulted in less technical debt. However, it was considerably more complex and took more money to develop. This meant their burn rate was much higher and they moved more slowly and we could compete head-on with them using a smaller team and less money.<p>[edited to fix cut&amp;paste error]
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nickmolnar2over 6 years ago
Aardvark, the question and answer service that was later bought by Google, initially routed and answered all user questions from their internal team.
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JunaidBhaiover 6 years ago
We (<a href="http:&#x2F;&#x2F;draftss.com" rel="nofollow">http:&#x2F;&#x2F;draftss.com</a>) are a company providing graphic design &amp; landing page UI&#x2F;UX on a monthly subscription. Our core as a design company lays in what we do best. Design. Using the skill-set of designers that we have on board, we created a product for founders to get constructive UI&#x2F;UX feedback for their landing page. (<a href="http:&#x2F;&#x2F;draftss.com&#x2F;feedback.html" rel="nofollow">http:&#x2F;&#x2F;draftss.com&#x2F;feedback.html</a>)<p>The depth of the feedback comprises of everything from logo, font, color, size, call to action, images, and every other component on the website. With feedback we also provide constructive steps that founders can take to make their product better. All of this being completely free.<p>The non-scalability part: The time taken to evaluate a website is proportional to the quality of feedback we deliver. If the time invested is less, the feedback looses value. To keep it up to the mark where the feedback is valuable, a proper evaluation &amp; time investment is necessary. This may account to almost 5-7% of a designers time for each feedback everyday. When the number of feedback requests shoots up, there are only limited feedbacks that can be provided everyday.<p>How we benefit from it: In this complete process, we learn alot about generic errors, optimal UI&#x2F;UX, trends, ideas and lot more. We learn about the little innovative things that founders do which stands out on their website. Other things we gain are; network, prospects &amp; karma.<p>Although the product is still in the beta, but we have already provided 100+ feedback to founders for their landing page UI&#x2F;UX. Considering the amount of insight that we gain, we can write a complete ebook over it. It may turn out to be the next not-scalable-thing we do for scaling.
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pryelluwover 6 years ago
Im building a small online store focused on selling products from other small(er, ish) stores&#x2F;manufacturers. Havent written a line of code yet. Been meeting and working with potential partner stores&#x2F;manufacturers and helping them with their sales&#x2F;marketing. This allows me to learn about their pains and needs&#x2F;wants. It also helps them see how working with me would be a benefit. Been doing it for months now, and am projecting that first line of code will be written in Q1 2019.<p>To give you the most recent example, I collaborated with a small store owner and helped him increase his conversion rates. This put hin on track to hitting a very important milestone of selling $1000 worth of product each month. Doesnt sound like a lot, but his margins are insanely good.<p>This is not scalable at all, and costs me a good amount of money to do. But the insights and connections are more than worth it. To give you an idea, I used to have a business doing the very same things and charged goid money for it.<p>If you sell anything online, get in touch. Id love to collab with you.
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encodererover 6 years ago
This example is banal but that is sort of the point:<p>When we started Cronitor we handled our monthly recurring billing for the first ten users by dropping a stripe checkout form on our site (like 5 lines of JavaScript) and then manually charging users at renewal. In that period before product validation we didn’t want to spend even an hour on anything that didn’t add value for users.
cx42netover 6 years ago
Being bootstrapped means that you need to do a lot of things by yourself. You can&#x27;t hire a team yet because of the lack of money and at first, everything is manual until you identify repeatable patterns that you can automate.<p>With <a href="https:&#x2F;&#x2F;pdfshift.io" rel="nofollow">https:&#x2F;&#x2F;pdfshift.io</a>, I&#x27;m in the same situation. As a tool to convert HTML to PDF, I get many requests about documents not being rendered well on PDF. I take the time to help my users tweaking the CSS to have the perfect result. This takes a lot of time and doesn&#x27;t always make them convert, but for those who do, I have a lower chance they churn because <i></i>they know they can count on me<i></i>.
dclaysmithover 6 years ago
I&#x27;m currently the only Customer Success Manager for our bootstrapped Customer Success Management startup Akita --<a href="https:&#x2F;&#x2F;www.akitaapp.com" rel="nofollow">https:&#x2F;&#x2F;www.akitaapp.com</a> (in addition to being CEO&#x2F;Head of Product Development).<p>I felt like it was the best way to get continuous feedback from customers and dog food our product.<p>It has really helped us improve our product but is now going from something that &quot;doesn&#x27;t scale&quot; to something that &quot;prevents scaling&quot;. I hope to hire my replacement pretty soon!
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bfdmover 6 years ago
Technical co-founder (VoiStory - <a href="https:&#x2F;&#x2F;voistory.com" rel="nofollow">https:&#x2F;&#x2F;voistory.com</a>), and we just added &quot;sharing&quot; for stories told by users. Except this &quot;share&quot; form just sends us an email with their share request and we implement the link in the back end manually (after connecting with the target recipient, if needed). Eventually we&#x27;ll build out an automated share&#x2F;invite&#x2F;link system, but for now it&#x27;s just me and some node scripts.
eric_khunover 6 years ago
On a &quot;DoThingsThatDontScale&quot; mode now for <a href="https:&#x2F;&#x2F;nodablock.com" rel="nofollow">https:&#x2F;&#x2F;nodablock.com</a> . Customers contact me by email or I find them via conferences. They tell me the plan they want or their usecase. I then deploy manually the blockchain node they want, send them by email the API key and endpoint and invoice. Didn&#x27;t automate yet until I figure out what most of the people want. (Happy to get any feedbacks too)
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Hortinsteinover 6 years ago
I am sure hardware startups are littered with these kinda stories, but Oculus seems to be a good example. I remember reading somewhere initial prototypes were basically duct-tape&#x27;d together<p><a href="https:&#x2F;&#x2F;www.smithsonianmag.com&#x2F;innovation&#x2F;how-palmer-luckey-created-oculus-rift-180953049&#x2F;" rel="nofollow">https:&#x2F;&#x2F;www.smithsonianmag.com&#x2F;innovation&#x2F;how-palmer-luckey-...</a>
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bramhamover 6 years ago
Things that don&#x27;t scale was really inspiring actually I haven&#x27;t gone through it yet but after this, we are able to start a new startup which suddenly started growing like a charm and then I came to know that I should consider things that don&#x27;t scale to measure my scales and sales. <a href="https:&#x2F;&#x2F;newpipeapk.xyz&#x2F;" rel="nofollow">https:&#x2F;&#x2F;newpipeapk.xyz&#x2F;</a>
crooked-vover 6 years ago
My company (CrowdStreet) definitely took a &quot;fake it &#x27;til you make it&quot; approach. The early days involved the founders manually juggling spreadsheets and emails to maintain the appearance of an automated platform while they gauged interest and built out the actual code to handle things.
jeffchuberover 6 years ago
This is a few years ago. Processed thousands of 3d scans manually with a tight turnaround for close to a year. Finally automated it!<p>Not exactly do things that don&#x27;t scale but when I moved to SF I shared a double bed with my cofounder for 9 months (room came furnished). Saved a lot on rent!
trulykpover 6 years ago
UPDATE: Hey there hackers, after this thread blew up in engagement, I curated many of these suggestions and built a quick repository simply called &quot;Do Things That Don&#x27;t Scale&quot;. The idea is to keep it crowdsourced and let people find&#x2F;discover creative hacks from other founders. Check it out.. it&#x27;s currently live on Product Hunt.<p><a href="https:&#x2F;&#x2F;www.producthunt.com&#x2F;posts&#x2F;do-things-that-don-t-scale" rel="nofollow">https:&#x2F;&#x2F;www.producthunt.com&#x2F;posts&#x2F;do-things-that-don-t-scale</a>
serg_chernataover 6 years ago
Stripe founders used to do manual implementations for customers in the beginning.
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____Sash---701_over 6 years ago
If anyone here wants to partner with a coffee company that donates money to help animal conservation, you can email me. oahcoffeeworks.com. Commenting on HN is something that doesn&#x27;t scale :P
edooover 6 years ago
I had a founder that was so cheap he only hired the most entry level engineers for all aspects his projects and it was always a disaster. At this point it is obvious that approach is actually more expensive and usually failed him. Once the company accidentally became a success he was forced to hire real engineers that rewrote everything from the ground up at the last second and barely met customer scaling goals.
browsercoinover 6 years ago
The comment section is absolute gold. I may have favorited this thread.