I'm asking this because that seems to be an indication that something about the thing is extra important. If it's a bad purchasing or product experience but we choose to buy it anyway then we probably really want something.<p>Examples: I have a strong distaste for a certain food delivery app, but I occasionally purchase from it anyway, because I really want some food item and I don't want to drive there to get it.<p>One way to frame the question: What's something you willingly spend/spent money on despite you disliking large aspects of the product or purchase experience?<p>Another way to frame the question: What are the things that you spend the most money on that you're the least satisfied with?<p>Please include in your answer whether this is for a business purchase or a personal one, if it's not obvious.
Education for mostly business. I spend the most money on books and courses but I find myself usually dissatisfied with courses. I'm always interested in taking the latest digital marketing courses that can be thousands of dollars but I am usually disappointed when they over promise and under deliver. A lot of the courses are the same info. Same goes with expensive conferences that are usually general info with a high price tag.<p>The flip side is that you can find a lot of great info for free but it's a challenge to sift through everything to find the gold nuggets.