The naming of the event makes it look like a silly way to get more work out of employees, but reading into it, it now looks like a clever way to give employees the latitude to tell their managers to fuck off so they can get some work done. Expected time spend on this 'marathon' is between 4 and 8 hours a day, and they warn Googlers not to push themselves too hard.
> Have you ever had a multi-day run of beautiful work?<p>> Y’know, flow state the whole time, work is clicking, everything is getting done without distraction or interruption, the feeling of unstoppability, time disappears, work gets done…<p>>… good feeling, eh?<p>Yes, I get that with work that I enjoy doing. I don't need it with work I don't enjoy doing (doing less so long as I advance at a steady/estimable pace is fine), so this looks like working for work's sake.
That doc waits until the very end to say how to sign up, which directs to <a href="https://www.ultraworking.com/work-marathon" rel="nofollow">https://www.ultraworking.com/work-marathon</a>, which says it is $100 to sign up.<p>I might actually do this, just for the new experience, could boost my entire output over my career!