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Ask HN: How to ask free trial users to convert once features are implemented?

3 pointsby mostlystaticover 6 years ago
Sometimes I get feature requests from users who&#x27;ve started a free trial. If those features aren&#x27;t on the roadmap already I want to get commitment from the user that they&#x27;ll upgrade to a paid plan, before stating work on the feature.<p>Do you have any suggestions for how to phrase that? This is what I&#x27;ve come up with so far, but I&#x27;m worried it might be off-putting:<p>&quot;Those features aren&#x27;t on the roadmap right now, but if you can commit to upgrading to a paid plan at the end of your trial I&#x27;m happy to build them for you.&quot;

2 comments

brudgersover 6 years ago
[random comment from the internet]<p>&quot;You&#x27;ll want our enterprise plan, an 18 month contract at $32,000&#x2F;month.&quot;<p>Asking for money is how you turn leads into customers. You can&#x27;t compete with free. If the answer to &quot;what would you pay for X?&quot; is $0, the person will never be a customer. Getting paid is what makes a business relationship a business relationship. It&#x27;s not about never hearing &quot;I thought you were a cool dude.&quot;<p>Is $32k&#x2F;month too much? Who the hell knows? Not if it&#x27;s what you need to have a stable business with two full time engineers able to build features for &quot;enterprise plan&quot; customers. Not if it adds 3x $32k for the customer.<p>Look, you&#x27;re not &quot;happy to build&quot; the requested feature. It&#x27;s hard work. That&#x27;s why you&#x27;re asking for money. When you ask for money, it has to be enough to make the work worth while. $32&#x2F;month isn&#x27;t sustainable. One engineer can&#x27;t build a custom feature for each of 100 clients every month unless it just involves changing some CSS. Let alone 500 clients to get to the $16k a month level. Again, anyone who is put off by your asking for money, won&#x27;t be a customer. There are a lot of people who think $1.99 for an app is highway robbery.<p>Good luck.
cimmanomover 6 years ago
Don’t build something like that unless you have good reason (ideally from user research) to believe that it’s something a large portion of your current or potential user base would actually use.