From the article:<p><i>And of course it’s easy for a billionaire to say “money and things aren’t important.”</i><p>The important thing that they always miss is <i>why</i> its easy. It goes beyond just being able to afford to hotel hop. In a very real sense <i>everything</i> belongs to him. At least everything that is mass producible. This guy doesn't need a car because wherever in the world he is, he can simply say "get me a car" and one will appear. Substitute boat, plane, ham sandwich, whatever and its still true. When you have that much money, "ownership" becomes entirely a matter of semantics.
Anyone really serious about being humble would pay his laywers big money to make sure he never appears on the WSJ. I mean seriously this is what they call "substract to add". You give the impression that you dont care for material goods, although ou have spent a lifetime acquiring them. aS a result you become even more famous and richer.
<i>But his perspective seems to be increasingly common among today’s superwealthy — and even wealthy — who are looking for more lasting meaning in their lives beyond their possessions.</i><p>I suspect that this is not increasingly common, but rather as common as it ever was. People with money who learn that it doesn't convey lasting meaning will inevitably look for it elsewhere.