The "born this way" aspect of gay activism is trending down, even apart from the lack of scientific evidence of a strong genetic component.<p>It was immensely useful during the gay rights movement, especially in the years preceding Obergefell, as a way to essentially persuade straight people, "This is not something I can control, so it's not something I can change, even if I wanted to." There was a de-emphasis on how sexual relationships typically develop -- through a serious of free, conscious choices to which sexual partners consent -- and instead an emphasis on sexual attraction itself, which often does not feel like a fully a conscious choice.<p>Now, I'm seeing more and more LGB people, especially those under 30, freely admit what had been considered an open secret: that many of those who insisted that they were "born this way" actually consider sexual orientation <i>not</i> to be immutable, but fluid, to various degrees. Whether one has conscious control over whom one finds attractive at any given time, of course, is another question, but for a time, evidence for sexual fluidity, especially within the queer community, was considered potentially damaging to the "born this way" efforts and de-emphasized or suppressed.<p>Post-Obergefell, more queer people seem to feel like they've gained enough legal and cultural ground that they can freely admit it, though. And some do in an almost defiant way, saying essentially, "So what if my sexual choices are free choices? If I choose to be gay, who's to say I shouldn't?"<p>That's a far cry from the prevailing narrative from just 10 or 15 years ago, when very few gay people would admit that they might have any conscious control over being gay.