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Ask HN: Why are social networks not using freemium/paid models?

4 pointsby tuhinabout 14 years ago
Would you pay for a social network where you can share updates/photos/memories with @users/groups in private/public or has Facebook/twitter spoiled us too much giving it all for free?<p>On Facebook the consumers are the advertisers while the users/their eyeballs is the product. <p>Imagine a freemium model like Pownce. Why has it not been tried again, instead of the approach to slap ads and get going.

4 comments

alexbosworthabout 14 years ago
With the facebook credits for games, fb is going freemium, just in a roundabout way.<p>Twitter could partner with Apple maybe and do the same thing? For my twitter app i know it wouldnt make much but I might add some paid features if it were easy
mopokeabout 14 years ago
If you look at a site like FriendsReunited (<a href="http://www.friendsreunited.co.uk/" rel="nofollow">http://www.friendsreunited.co.uk/</a>) in the UK, they used to charge an annual subscription (around GBP 5 from memory) for you to contact people that you found on the site. And that was pretty much all the site did. Along came facebook and friendsreunited quickly suffered a decline in users - even after they abandoned their subscription model. The site is, for me, next to useless as there are so few active users on there. And so a spiral of decline begins. You need users - lots of them - to make a social site work. To illustrate the decline in value of FriendsReunited, they went from a sale to ITV in 2005 for GBP 120 milion to a sale in 2009 for just GBP 25 million.
btillyabout 14 years ago
Your assumption is wrong. Look at <a href="http://www.classmates.com/" rel="nofollow">http://www.classmates.com/</a> for an example of a social product that tries to charge up front.<p>Social products depend on getting a critical mass of people. Unfortunately charging money anywhere along the process makes it difficult to acquire that critical mass.
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corylabout 14 years ago
LinkedIn uses a premium model, wherein you get communication privileges (for contacting prospective hirees or employers I suppose) by paying for them.