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Mysterious meme gets Tech Twitter to clamor for invite to app that doesn't exist

86 pointsby willstrafachalmost 5 years ago

19 comments

whymaurialmost 5 years ago
The statement is the most interesting part, in my opinion:<p><a href="https:&#x2F;&#x2F;xn--mp8hai.fm&#x2F;statement" rel="nofollow">https:&#x2F;&#x2F;xn--mp8hai.fm&#x2F;statement</a><p>&gt;In a strange way, this sort of became an anti-statement against what we’d all seen on tech Twitter. We’re a diverse, ragtag group of young technologists tired of the status quo tech industry, and thought that we could make the industry think a bit more about its actions. Despite calls-to-action like that “It’s Time to Build” essay we’ve all read, most of the industry (from product teams to VC) still stays obsessed with exclusive social apps that regularly ignore — or even silence — real needs faced by marginalized people all over the world, and exclude these folks from the building process. As an industry, we need to do better.
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ALittleLightalmost 5 years ago
&quot;Most importantly, we raised over $60,000 in donations from people who hoped to get special treatment within our fabled waitlist.&quot;<p>Isn&#x27;t this basically fraud? &quot;Hey, give us money and we&#x27;ll help you get something. Nope, just kidding, we gave your money to charity and that &#x27;something&#x27; we promised doesn&#x27;t exist.&quot;
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chrismorganalmost 5 years ago
Ugh, BI mangles the emoji badly: the breadcrumb turns each emoji into two of U+FFFE REPLACEMENT CHARACTER, which suggests something turns it into UTF-16 (that accursed encoding that ruined Unicode by making the always-doomed UCS-2 live longer even though the just about uniformly superior UTF-8 was already available, and which persists in distressingly many languages), then tries to turn it into UTF-8 by iterating through each <i>UTF-16 code unit</i> rather than each Unicode scalar value. Then the summary and body of the article just vanish the emoji altogether!<p>———<p>I’m fascinated to observe that Firefox Nightly on Windows is, when using a font stack that <i>doesn’t</i> include Segoe UI Emoji (e.g. the headline of the Business Insider article, and the body of <a href="https:&#x2F;&#x2F;xn--mp8hai.fm&#x2F;statement" rel="nofollow">https:&#x2F;&#x2F;xn--mp8hai.fm&#x2F;statement</a>, but not the header of the statement), <i>not</i> emojifying the <i>first</i> U+1F441 EYE, but emojifying the second. I can’t think of any way this could not be a bug. (<i>Update:</i> found a report from about a year ago, <a href="https:&#x2F;&#x2F;bugzilla.mozilla.org&#x2F;show_bug.cgi?id=1567178" rel="nofollow">https:&#x2F;&#x2F;bugzilla.mozilla.org&#x2F;show_bug.cgi?id=1567178</a> .)<p>Chrome is not emojifying either, which is reasonable when its font fallbacks hit some other font that includes EYE first.<p>For best results on things like this, include U+FE0F VARIATION SELECTOR-16 after each code point to say “emojify it if you possibly can”. (See also U+FE0E VARIATION SELECTOR-15, which says “render it in the old style without colour, please”.) Then you don’t need to worry about whether the font stack hard-codes system emoji fonts.
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BelleOfTheBallalmost 5 years ago
Not a surprising outcome, considering that the general attitude in Tech Twitter is wanting to learn everything, to get in on the ground floor of cool stuff, etc. It&#x27;s a harmless-ish prank since the money went to good causes and most people willing to donate just to get in on some app clearly have disposable income. Still misleading and not &quot;victimless&quot; but it&#x27;s probably the most fun many people have had in this hellish year.
an_opabiniaalmost 5 years ago
Another interpretation of the meme is that even for something pretty obscure, virality alone is worth about $20k&#x2F;day.
Barrin92almost 5 years ago
William Gibson was ahead of the curve with this in <i>Pattern Recognition</i> and the idea of anti-marketing, where secrecy itself becomes the distinguishing factor in creating interest mostly of perpetually bored, shallow, bohemians and the plot centers around finding the source of deliberately hidden anonymous film clips.
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saagarjhaalmost 5 years ago
I&#x27;m pretty sure that emoji combination was in use for quite a while before this happened. Actually, when I saw it around Twitter I assumed it was people just referencing that or using it for its slightly surreality…
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xenospnalmost 5 years ago
They could&#x27;ve made it much bigger and raise 10x as much. Not sure why they stopped after 2 days.
synaesthesisxalmost 5 years ago
Apparently they’ve already raised their pre-seed at a $1B valuation. Cheers to the team!
rjelialmost 5 years ago
That article read like GPT2, not even GPT3. The same few points over and over for a dozen paragraphs. Didn’t actually explain why or how anyone donated money to this fake startup&#x2F;charities
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soaredalmost 5 years ago
The lyrics from the music video that first created the emoji combo is pretty much this group’s thesis:<p>&gt;Stop blaming twitter. Stop blaming black men. Just because you not getting chose.<p><a href="https:&#x2F;&#x2F;youtu.be&#x2F;9Od6y_Kgj3s" rel="nofollow">https:&#x2F;&#x2F;youtu.be&#x2F;9Od6y_Kgj3s</a><p>Twitter, blm, exclusivity building hype from people who aren’t getting chosen to join. Honestly pretty eloquent.
runnr_azalmost 5 years ago
For me - a guy who runs an emoji domain registration site - I&#x27;ve been sort of waiting for the right project to take off, so it becomes, like, a thing. Will this finally be our moment? (I wish I could put a shrug emoji in here...)
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mahaganapatialmost 5 years ago
&gt; as was shone with invite-only app,<p>Shouldn&#x27;t that be &quot;shown&quot;? Or is it a pun?
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jasonbourne1901almost 5 years ago
I guess we all just learned a trick to check for traction on an idea!
tmabrahamalmost 5 years ago
I was wondering why I was seeing this meme on my Twitter feed. When I first looked it up I couldn&#x27;t find anything about it... Now I know...
buboardalmost 5 years ago
Software enters postmodernism
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cagenutalmost 5 years ago
In a world of rapidly increasing inequality FOMO actually is the rational response. Most people <i>are</i> missing out.
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bJGVygG7MQVF8calmost 5 years ago
This was a very effective way to demonstrate the venality and homogeneity of techie PMCs. Unfortunately, donating that money to BLM is itself a manifestation of that venality and homogeneity.<p>If only we could devise a way to get money from the wealthy to fund projects that benefit the non-wealthy instead of the billionaire-supported NGO class...
FailMorealmost 5 years ago
If you want to try a thoughtful social network, you can checkout the one I&#x27;m building, Taaalk.<p><a href="https:&#x2F;&#x2F;taaalk.co" rel="nofollow">https:&#x2F;&#x2F;taaalk.co</a><p>It&#x27;s a platform for long form text based conversations between closed groups (that everyone can read).