I've seen small business owners struggle with getting to grips with full featured email tools such as mailchimp, campaign monitor etc and wanted to create an easier alternative.<p>It's my belief that there's a fair amount of complexity in these tools that can overwhelm those that just want to get started with some basic email marketing or those that want to get a message out quickly.<p>I love reducing friction and I wanted to explore the idea of using the inbox as the primary UI. No signups, subscriptions, templating tools or tracking etc. Just a tool you're already intimately familiar with.<p>I realise this approach has a few downsides and I have a few ideas on how to address those but it feels like what's built now is just about enough to run with as an MVP.<p>I'd be very grateful for any feedback, good or bad.
Who is this aimed at? It feels a bit clunky to attach a csv, and what if I want to send attachments? What if I want a sign up form?<p>Maybe this is for small non-techie business owners? Like a local yoga studio who has the emails from the paper sign up forms?<p>I love the idea of sending adhoc emails the normal way and not wading through mailchimp and friends bloated UIs though.