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Microsoft's New Free Analytics Tool Offers Heatmaps and Session Playback

9 pointsby watchdogtimerover 4 years ago

2 comments

XCSmeover 4 years ago
I checked out the demo, but it currently looks very pre-alpha, I could only see one recording before the browser crashed and for other recordings the page was just blank.<p>It&#x27;s nice that they offer such a tool for free, but I think the privacy implication is huge if websites are giving all this centralized user data to Microsoft. I imagine their goal is to run some AI&#x2F;ML on top of the collected data, not sure for what final purpose though.<p>If anyone is interested in private, self-hosted Heatmaps&#x2F;Session playback alternative, I have been also working on a similar platform for about 8 years now: <a href="https:&#x2F;&#x2F;www.usertrack.net" rel="nofollow">https:&#x2F;&#x2F;www.usertrack.net</a>
seirimover 4 years ago
Looks interesting and more alternatives to Google Analytics is nice. Funny how they focus on &#x27;Rage clicks&#x27; in addition to Dead Clicks and Excessive Scrolling as main metrics. The demo doesn&#x27;t show much tracking through page depths though, they need to apply the demo on a website with more than one page.