None of the phenomena referenced in this article are particularly new; all are well explained by fetal hormonal effects and social conditioning, without reference to epigenetics.
As if parents weren't chastised enough by how they bring up children, now there is more reason to blame: 'your ancestors’ diet, smoking habits, exposure to pollutants and levels of obesity could be affecting you today'<p>Its tough to be a parent
Superficially speaking, it's a great way to scare a generation of to-be parents or those considering becoming parents into behaving responsibly.<p>Personally, coming from a background where family members go to n-th limits to keep pregnant women happy with the belief that happy emotions keep balanced hormonal levels beneficial to the unborn child, this just seems to add to the truism in the old wives tales.