I find tracking abhorrent.<p>However, the more I read about FLoC, the more I want to also read a blog post that shows just how finely I have been identified. The practice of the theory. Like the browser fingerprinting sites we all know and love.<p>Is there a site out there that shows how poorly this new tech protects my privacy?<p>It would be great to show to people.
> DuckDuckGo finds it especially concerning that getting tracked via FLoC is not optional – all Chrome users are automatically opted into it.<p>Is not clear to me that when Chrome will get updated with FLoC:<p>1 - FLoC will be auto-enabled for current users/new installations but will be possible for a regular user opt-out from the Chrome settings panel.<p>2 - Idem to 1 but users will not be able to opt-out at all.<p>Someone can clarify that?<p>1 is already a terrible way to introduce the "feature" but 2 is even worse.
Even if DuckDuckGo is obviously doing some marketing here, I think it does not matter, we should collectively act against Google/Facebook/Amazon/Apple while we still can.
Google could introduce a feature that cures cancer and DuckDuckGo would come out against it.<p>I'm not making an argument for or against FLoC, but this is hardly surprising given ddg's positioning as a Google competitor and their previous marketing campaigns against them.