What does Google get from +1?

5 pointsby ulvundalmost 14 years ago

Is it for the search engine rankings? Is it for targeting to more clearcut demographics with ads? (which is a huge business)<p>Is it usable for anything else?

3 comments

jigs_upalmost 14 years ago

Google can track your activity on every website that uses the +1 button. I'm sure you can figure out why that would be useful?

tiltalmost 14 years ago

Data for advertising? Data for "Sparks" to hook you into G+?

schraedsalmost 14 years ago

More data about your interests and browsing habits (great for serving ads against), crowdsourced site rankings and trends, stickiness when a user bookmarks a large number of sites with +1