To maximize your impact on the organization, you should learn different aspects of the business. This post by Leeor Engel covers the concept of Problem Discovery (check the link to the PDF) and how to set the right goals: "With the new problem statement and goal, it no longer made sense for the chemists to be called upon to even try to solve this problem... [P]oorly framed problems lead to poorly framed goals; which can lead you far astray."