I had shared this update here a few months ago, and received great feedback. Since then we had some positive news: the BBC reviewed our earrings online. The requests for our earrings are pouring in. We launched on TikTok last month, and hit 10K followers in under 3 weeks. Organically. We know we have a product that customers are eager to get.<p>And yet... we have discovered that it's true what they say: hardware is hard. More than that: it's expensive.
It looks very interesting, but I personally wouldn't buy such earphones as I never saw it as a problem. However, numbers talk by themselves so I wish you good luck in that!
Just watched the movie on your website: Don’t you have too many use cases? I can sense that maybe not everybody wants to fumble on their earrings with for example dirty hands while cooking or ordering an uber by speaking to their ear…<p>I’ve been a fan of smart watches and kickstarters but some tried to cover every segment and every use cases that lead them to fail. Maybe worth determining where you have a real fit: Fashion, sports, everyday usage, or simply people that want to leave the phone at home…<p>What do you think?