I don't really understand how their customers justify the cost of the premium app.<p>My insurance recently started providing a year long subscription to the basic app and I have been enjoying it. I use my own treadmill and have access to seemingly all the classes, pre-recorded and live. My Fitbit gives me a large number of stats, the treadmill tells me how far I've run and the app keeps track of my workouts.<p>But if I pay a huge amount of money for their treadmill or bike the cost of the app increases from 12 a month to over 30 a month. It seems like all you get is a little more stats from the equipment? It really seems that if you're paying for the app at all you should be getting the stats fed into the app. How do people justify the huge price jump on top of the very expensive equipment? I had actually considered getting their equipment after enjoying the app for a few months now, but my insurance only covers three months a year for the "premium" app and it doesn't seem worth it at all.<p>There are other really screwy pricing going on with all of the other smart fitness equipment I looked into like Mirror and Tonal where the very expensive equipment turns into wall mounted bricks without an ongoing subscription. Even if the subscription was very cheap, if the company were to go bankrupt you're screwed.