Hopefully other sites that normally have a logged in experience will follow. The Reddit AMP experience is, uh...lousy. The end-user experience on news sites is fine for end users, but not great for the publishers. I suspect, though, they will take longer to move away...not a lot of capital around for them to spend on that.<p>I thought AMP was a trojan horse from the beginning. Happy to see it dying off.
Honest question from someone completely oblivious to AMP. What problem was AMP trying to solve? "Make websites load faster" is a buzzword-flag to me, and it's not really explained in the wikipedia article [1]<p>[1] <a href="https://en.wikipedia.org/wiki/Accelerated_Mobile_Pages" rel="nofollow">https://en.wikipedia.org/wiki/Accelerated_Mobile_Pages</a>
I really liked AMP as a client side framework, and I think it had a lot going for it in terms of guiding you into a performant experience with good UX for mobile devices. Plus, the restrictions on floating elements and third party JavaScript have done a ton to improve ad quality on mobile web. I don't think we get there without Google or another similarly-powerful browser/aggregator coalition really working together to provide the right incentives to publishers.
AMP made some technical sense to speed up page load but it’s proprietary nature and the available http3 and quic protocols mean that It’s high time to say goodbye to amp pages.
I love how one of the top things Google pushes with AMP is its performance when Google sites are quite slow. YouTube flunks Google's own Lighthouse benchmark and it's not like it has sorting, filtering and searching features or a very complicated interface, especialy when the old site had the same features at half the memory cost. How hypocritical.<p>As a user I've always disliked AMP and how it was never the original page. Websites always have a separate AMP page and a separate real page.
Did AMP achieve anything? (Aside from the whole everything in hosted by google thing) Wasn't the promise to make pages more responsive and lighter? I'm personally happy I dodged that bullet along with various other front-end fads.
Thank God AMP is dying...<p>If you are looking to develop a specification for preloading go through the browser standards process, instead of unloading this proprietary crap on the rest of us.
I'm guessing this is related to Twitter's acquisition of Scroll, and the new Twitter Blue feature of sending Blue users to publisher sites with ads disabled. That was probably a nightmare to throw AMP into the mix with everything else that needs to be done.
Has it be definitively proven that the sole purpose of AMP was to lock in advertising revenue?<p>The DOJ filing accused Google of this; that's not the same as it being true / there being damning evidence.
AMP used to completely break the cookied login flow to paywalled sites. Thank god I’ll no longer now have to click to ‘Open in Safari’ to read content I actually pay for.