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Ask HN: Are Midnight Screenings Dead?

4 pointsby higginsover 3 years ago
The Matrix Resurrections tickets went on sale today and no theaters in the city I&#x27;ll be in (Portland, OR) are having a midnight showing.<p>I love the camaraderie developed in line for a midnight release. The whole theater feels electric.<p>I&#x27;m a bit bummed this won&#x27;t be the case for this new Matrix. Feels like a hugely missed opportunity.<p>Is it an artifact of COVID-times, the fact that this is simultaneously released on HBO or something else?

1 comment

Jtsummersover 3 years ago
Midnight releases mostly ended after the Aurora theater shooting (2012), at least that&#x27;s when I saw it end. They switched to 8 or 10pm releases and then close up. Which doesn&#x27;t seem like much of a countermeasure, I suspect it was because audiences, themselves, stopped showing up at midnight for a while and theaters never resumed midnight showings.<p>Also, midnight releases don&#x27;t work well for families that want to bring kids. And with the near-death of R-rated movies (in the US) most of the big movies (Marvel, Star Wars, many Harry Potter movies, and so on) are made for a larger (not exclusively or primarily adult) audience. To get the bigger crowd, you show it earlier.
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