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Tips for Developers Who Want to Build a SaaS Startup

200 pointsby prasenjit_proover 2 years ago
Having built Proxies API and made it to 100 paid users for the first time in my startup life, I tried to compile a list of tips for other developers like me who might be thinking of starting something on their own.<p>Developers are a different beast, and the advice here may not apply to anyone who is not a developer and is a normal human being.<p>Pick an idea you have used. When you start a startup one of the persistent problems you face is that you don&#x27;t relate to the problem. If you are not a parent, its almost impossible to relate to any conversations that parents have about their troubles. You just don’t. This lack of empathy in a startup setting adds up to a huge disadvantage and will never allow you to be fully confident in what you are doing. 2. Pick an idea you have already paid for: If you have ever paid for a service, think very carefully about that. Can you code it yourself if you give yourself a few months? It is because developers don’t pay for shit. If an app forced you to do that, then there must a real need for that app.<p>3. Don’t pick something that needs a pretty UI: My product Proxies API is an API. I can get away with almost no UI. It is such a relief that I don’t have to work with a designer. I find that I am 4 to 5 times faster when I don’t have to deal with UI stuff.<p>4. Don’t pick anything that you need in-person sales for. Marketing is a developer’s friend. I realized this only later in my life. In-person sales are very weird for the developer personality. My advice. Don&#x27;t do it. Learn how to market instead.<p>5. Pick something that is a self-serve model: People signup for a trial and decide to pay or not pay based on their trial experience. This is a beast that you can conquer. You don’t want to be going around talking to actual humans. It is not for us.<p>6. Try writing: If you can code and write, you will win the world. The whole success of Proxies API is based on constant improvements to code and a little bit of consistent writing over time.<p>7. Keep it real: Be clear on your motivations. I know that developers are not motivated by the prospect of making millions. But they are excited by the promise of financial freedom. So I was clear on my motivations when starting Proxies API — I didn’t want it to make me millions. I wanted it to give me financial freedom by earning what I earned in my day job. I didn’t need a penny more. By being clear about it, you are not living someone else’s life but your own, and it will give you the necessary fuel to keep going.<p>Have fun.<p>The author is the founder of Proxies API the rotating proxies service.<p>This article originally appeared here: https:&#x2F;&#x2F;www.proxiesapi.com&#x2F;blog&#x2F;Tips-For-Developers-Who-Want-To-Build-A-SAAS-Startup.php

21 comments

SadTromboneover 2 years ago
This Proxies API service seems to be using AI-generated &quot;This Person Does Not Exist&quot;[1] style profile pictures for its positive customer reviews near the bottom of the page:<p><a href="https:&#x2F;&#x2F;www.proxiesapi.com&#x2F;assets&#x2F;img&#x2F;steve.jpg" rel="nofollow">https:&#x2F;&#x2F;www.proxiesapi.com&#x2F;assets&#x2F;img&#x2F;steve.jpg</a><p><a href="https:&#x2F;&#x2F;www.proxiesapi.com&#x2F;assets&#x2F;img&#x2F;customer1.jpg" rel="nofollow">https:&#x2F;&#x2F;www.proxiesapi.com&#x2F;assets&#x2F;img&#x2F;customer1.jpg</a><p><a href="https:&#x2F;&#x2F;www.proxiesapi.com&#x2F;assets&#x2F;img&#x2F;customer3.jpg" rel="nofollow">https:&#x2F;&#x2F;www.proxiesapi.com&#x2F;assets&#x2F;img&#x2F;customer3.jpg</a><p><a href="https:&#x2F;&#x2F;www.proxiesapi.com&#x2F;assets&#x2F;img&#x2F;customer4.jpg" rel="nofollow">https:&#x2F;&#x2F;www.proxiesapi.com&#x2F;assets&#x2F;img&#x2F;customer4.jpg</a><p>Makes me question if the customer reviews or even the customers themselves are real.<p>[1] <a href="https:&#x2F;&#x2F;this-person-does-not-exist.com&#x2F;" rel="nofollow">https:&#x2F;&#x2F;this-person-does-not-exist.com&#x2F;</a>
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cjkover 2 years ago
I dunno. I call bullshit on almost all of these tips. Not all developers are awkward, socially-inept, and incapable of designing their way out of a paper bag. I find that to be a really tired stereotype these days.<p>I’d say: if you want to be successful, push yourself. All of these things are skills that can be learned.
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Mizzaover 2 years ago
Strongly disagree about talking to people. You&#x27;ve got to talk to your customers and non-customers. It&#x27;s a skill, you can learn it.
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deweyover 2 years ago
Not sure why this is not being flagged. It seems like spam and the footer &quot;The author is the founder of ... the rotating proxies service. This article originally appeared here...&quot; just feels like someone copy-pasted their marketing blog post to HN.
edf13over 2 years ago
There isn&#x27;t a great deal of content here... this is purely marketing spam?
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TekMolover 2 years ago
I would like to hear more about how you approach the issue of taxes.<p>The way I understand Stripe Tax is that it will give you a huge list of sales like:<p><pre><code> $210 paid from a company in the USA $123 paid from an individual in France $300 paid from a company in Japan ... </code></pre> And then you are supposed to do the right thing with that list.<p>Is that true?<p>Do you pass that giant list to your tax accountant and they fill all the correct paperwork?<p>What if some of those sales mean you have to pay taxes directly to the country in which the buyer is? You deal with that countries government directly then?
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gnicholasover 2 years ago
If you&#x27;re posting an article, you should post the link instead of the full text, FYI. If you want to do a Tell HN that works too, but then there would be no need to include the link at the bottom.
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cweillover 2 years ago
Congratulations on getting your first 100 paying users. Most startups never make a single dollar.<p>How long did it take you to hit that number? Many of us devs want to do SAAS but don&#x27;t understand what&#x27;s a reasonable amount of time to expect until we can get &quot;ramen profitable&quot;.
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quickthrower2over 2 years ago
Nice work! Judging be your price that is at lease $2300&#x2F;m which is impressive. It is also a great idea and good site. I like your guidelines alot. Definitely I tried cold calling once and it was a horrid experience. Mostly because any who wanted to talk wanted freebies only. :-(. Sales is it&#x27;s own profession, it is hard to do as a hobby, and especially if not that way inclined.<p>I suggest adding your site link to your HN bio, as it might be of interest to some HN people.
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paraditeover 2 years ago
&gt; Don’t pick something that needs a pretty UI<p>For frontend engineers, should the advice be the opposite: &quot;Pick something that needs good UI&#x2F;UX&quot;?
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wingshayzover 2 years ago
I think the author is making some huge generalisations here.<p>&quot;Don’t pick something that needs a pretty UI&quot;: What if I&#x27;m really skilled in UI dev and have a good visual eye? Or a friend happy to do some free mockups?<p>&quot;In-person sales are very weird for the developer personality&quot;: there is no one developer personality, I wouldn&#x27;t rule this out at all.<p>&quot;You don’t want to be going around talking to actual humans.&quot;: this is almost never going to work for a startup. Actually talking to people (users, clients, integration partners) is probably the most important thing you can do as a founder.
Existenceblinksover 2 years ago
Very solid. I&#x27;ve experienced all of these as well.<p>&gt; 1.. you don&#x27;t relate to the problem<p>Yeah, it&#x27;s like being blind. &quot;Why do people buy that thing?&quot; is a question I barely get answer confidently<p>&gt; 2.. because developers don’t pay for shit<p>It&#x27;s getting worse. These folks always demand open source alternatives, self-host. Sometimes, the moral of story is &quot;I want your free labor no matter how your family is doing&quot;<p>&gt; 3.. Don’t pick something that needs a pretty UI:<p>Super related here. When I realized my product value is literally UX&#x2F;UI, it&#x27;s like the end of the word because there&#x27;s no many HCI solutions at all. It&#x27;s always hard to use for any target, techie, non-techie, it&#x27;s hard still.<p>&gt; 4.. Learn how to market instead.<p>Developers try to do marketing is like trying to do self-surgery, ones just <i>can&#x27;t</i><p>&gt; 5.. You don’t want to be going around talking to actual humans<p>I ended up shitting on a customer because he thought he knew problems (my app trying to solve) more than I do, but I&#x27;m confident he didn&#x27;t know shit.<p>&gt; 6.. Try writing<p>Yeah, this is part of content marketing. It kinda sucks to me though, lots of content marking is just for sake of marketing, doesn&#x27;t bring much knowledge.<p>&gt; 7.. Keep it real.<p>The most real sad thing is going back to working for corp.
bitswingsover 2 years ago
I would also add that you shouldn&#x27;t worry too much about whether or not people want what you&#x27;re building. Just solve problems.<p>Also, be prepared to fail a lot before you succeed...your first solution might not go anywhere...your tenth one might not either...but your eleventh product...who knows?
stevageover 2 years ago
&gt;Try writing: If you can code and write, you will win the world. The whole success of Proxies API is based on constant improvements to code and a little bit of consistent writing over time.<p>Not sure what you&#x27;re referring to by &quot;writing&quot; here. Blogging? Writing marketing copy?
jmacdover 2 years ago
I find it interesting that you have a completely different URL&#x2F;Brand for a same&#x2F;similar product with different positioning. <a href="https:&#x2F;&#x2F;teracrawler.io&#x2F;" rel="nofollow">https:&#x2F;&#x2F;teracrawler.io&#x2F;</a><p>How has that experiment been working out?
revskillover 2 years ago
Outsource the most as you can. Focus only on the logic and all will be fine.
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leromanover 2 years ago
Working on a SaaS startup my self, realized marketing is very important, i recommend you read the book “the mom test” it will give you tools to speak with users and get to product market fit
raunometsaover 2 years ago
This is awesome! Instead of pitching your ideas to VC-s who will then demand unrealistic growth, developers are building their own small internet startups.<p>Yes, in most cases, they&#x27;re not making millions, but who needs millions anyway? If you can buy food, pay rent, and support your family with a product that you made with your own hands, wouldn&#x27;t that be nice?<p>This is what my site <a href="https:&#x2F;&#x2F;microfounder.com" rel="nofollow">https:&#x2F;&#x2F;microfounder.com</a> is exactly about: &quot;It&#x27;s possible for a solo developer to build a profitable microstartup to pay the bills and live life on their own terms.&quot;
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jakubobozaover 2 years ago
Gratz man. I think most important hint is to just start building.
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anonymous344over 2 years ago
as a dev and made few software&#x2F;services as product, but don&#x27;t know how to market them with good results.<p>How do you market your software-product? with small budget..?
em1sarover 2 years ago
bro you don&#x27;t even have a valid cert on your website
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