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How to find a business cofounder that doesn't suck

49 pointsby benehmkeover 13 years ago

12 comments

joshkleinover 13 years ago
I still can't understand how this gets missed in every one of these posts; a great business cofounder can be someone with an insane level of domain expertise either selling something like the thing you're making, or selling to the exact same people you want to sell to.<p>If you're making, say, web analytics software for online retailers, your best business cofounder would be a guy who had just spent a year convincing online retailers to buy his company's Magento extension (or whatever). This guy will make your product better, will know what to say to customers, and will probably even dial up all the people he already sold to so he can also sell your new product. A second best fit might be someone from an ad agency, for example, who had pitched and won the business of a few online retailers.<p>Don't buy this visionary, motivator, fundraising, connector bull. If you need a life coach, hire a life coach. There's only two critical functions to your startup: Make the thing, Sell the thing. You can fake the rest if you do the big two.
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corylover 13 years ago
<i>The great part about this type of cofounder is that they exhibit early proof everywhere they go. They keep impeccably awesome apartments. They have blogs that are exquisitely well-designed. They're own personal branding is clean, articulate, and meaningful.</i><p>I didn't know Steve Jobs had a well kept apartment and an exquisite blog. Is tripping on acid and living in India any better an indicator of your product design prowess?<p>I don't mean to be cynical, but this kind of writing to me is just "talking". The camp director, the hustler, the protege; they have these characteristics, come from this background, blah blah blah. No fact, all fiction, bullshit for the ear and mind.
ares2012over 13 years ago
These lists always seem to miss what I consider to be one of the most important elements of a co-founder: You have worked with them before. If you're starting a company with someone else it is absolutely critical you have worked together and operated under stressful conditions before. This is the #1 reason most startups will see 1 or more co-founder leave.<p>If you are a technical person starting a company and you don't know any business co-founders whom you have worked with then don't bring them on as a co-founder. Find another technical co-founder and make your first hire the business person. This will give you time to build out the product and understand more of what you need.
bsenftnerover 13 years ago
I've been dealing with the flip side: I'm a highly technical MBA, started as a coder and got my MBA because I knew I needed it. I'd love to find serious minded technical co-founders, or even moderately experienced non-technical co-founders. I had good technical co-founders originally, but not good enough in that they drifted off when the startup took longer then they they wanted. Today, I'd love to find a strong technical set of partners, but no one I'm meeting has the skills. People seem to be only interested with Ruby/Node/WebGL/Flavor-of-the-day projects.<p>In an effort to meet more like minded technical entrepreneurs, I've started a free co-working space in Downtown Los Angeles. It's called Droplabs, www.droplabs.net.<p>Anyone is welcome. The original founders, I'm 1 of 7, all work with the Drupal CMS, but also work in other systems. There's other independent creative consultants there too doing Ruby, Node.js, C/C++, various client projects and about 4-5 startups.<p>I'm still looking for the right people. I'm ambitious: <a href="http://about.me/blakes" rel="nofollow">http://about.me/blakes</a> In a week or two I have a project for Show HN...
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earbitscomover 13 years ago
&#62; <i>Think really hard about whether you actually need that business cofounder. Consider investing the time you'll spend looking for someone with improving your own sales/marketing/product skills. Join a community like Y Combinator and they'll help you learn all the mysterious business stuff that isn't actually that hard. In the end, if you make something people want, everything else will fall into place.</i><p>Honestly, the attitude toward "non-technical co-founders" needs to change in this community and the fact that anyone would say you don't really need one is just naive. Build it and they will come is a Silicon Valley pipe dream that happens to .1% of companies. Talking to customers, exploring competitive products, negotiating service contracts, firing up potential employment candidates, getting press, lining up distribution partners, selling clients, exploring new markets for potential leads, managing non-technical resources, fund raising, pitch writing, and more are just a handful of the things that a "non-technical co-founder" can be doing. Doing them yourself when you can find someone more experienced or focused on this is poor management of resources and speaks to an inability to delegate or manage limited company time and resources.<p>Having been through YC, I can tell you right now that not only will they not teach you "all the mysterious business stuff", but if you think "business stuff" isn't actually that hard, you work with shitty business people and aren't aggressive enough in your initiatives.<p>Everybody likes to downplay the importance of business people in startups. My first co-founder and I in Earbits were both non-technical. While we looked for a technical co-founder we lined up an advisory board from Google and EMI Music, raised friends and family money, recruited a designer for equity only to mock up our site and design our logo/brand, and had record labels sending us boxes of CDs for a radio platform that didn't even exist yet. During that time, three technical people flaked on our project, one of them after signing the paperwork to join. Do you see me talking about the lack of importance or reliability of technical people? No. Your bad experience or rumors about shitty business people are unfounded. Most successful companies have a solid business-oriented co-founder. For every crappy "idea guy" there is a flaky developer.
lexybover 13 years ago
I'm not a technical guy and I see a lot of other non technical guys out there trying to sell their ideas. I like the angle to look for a guy who is really good at something. I would go even further to say find a business guy who knows your market, industry and potential customers. This may not always be easy but time and time again in and out of tech startups are successful because the people running them understood the industry, market and people they were targeting
jcampbell1over 13 years ago
One test for business co-founders is test if they can make cold contacts. There are so many MBAs who are nothing but marketing/strategy types, with no real sales ability, and so are of little use to a startup. When I hear a business person say, "I know this market/industry", I pretty much write them off. If a business person says, "I have worked in this industry, and I know dozens of people that shouldn't live without this product", then my interest is peaked.
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itmagover 13 years ago
This was a good read for me, as I am currently looking for a co-founder.<p>It made me realize that I am already a Camp Director and Hustler myself, and made me re-affirm that what I need is a design co-founder (aka the Steve Jobs protegé, as he calls it).<p>Here are some startup ideas of mine btw: <a href="http://ideashower.posterous.com" rel="nofollow">http://ideashower.posterous.com</a>
option1138over 13 years ago
Successful high tech CEO here.<p>I don't know where all of this bad advice came from, but you should never, <i>ever</i> have an equal cofounder.
akg_67over 13 years ago
Interesting posts but I think most miss the basic requirements for business or technical co-founders. Based on my prior 'bad' experiences, I look for following qualities, in order, in future partners.<p>1. Passion (intrinsic motivation) 2. Chemistry 3. Commitment 4. Capability 5. Competency
jaequeryover 13 years ago
great topic, something that interested me for a while. but i was disappointed that it failed to deliver the answer, where to actually find them?
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paulhauggisover 13 years ago
After seeing what happens when you partner with an "ideas guy", the only way I will have a non-technical co-founder is if they can offer me: connections in my industry or cash.<p>Otherwise, I don't need them and I can do the rest myself.
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