here are my notes as someone who studied this stuff extensively for my book launch (just crossed $200k revenue) <a href="https://github.com/sw-yx/brain/blob/906dbc6fd6d22fa69968ebc6b79a73988a235af0/R%20-%20Product/Launch%20Cheatsheet.md" rel="nofollow">https://github.com/sw-yx/brain/blob/906dbc6fd6d22fa69968ebc6...</a><p>in generally for OP's stuff i would disagree on launching on product hunt first. PH is a giant pyramid scheme where people just compete for the #1 badge each day. what the most successful products do is launch everywhere else first, and then after a few months email their happy customers to support them on PH. this is why you are #20 because you didnt study the game
OP, you might want to redesign your logo and re-think the name. The logo will be covered by both a trademark and copyright. Eventually Notion will come knocking with a strongly worded letter asking you to change one or both of them.
FWIW... None of those are marketing investments into evergreen communities that will keep growing the app. Build channels, not one-offs.<p>Exceptions exist, like social networks where you can do stunts until it grows itself, or ads when you have the rest figured out or lots of VC $... but good to only do if you have to.
I've never understood why people focus on launching products on Product Hunt. Isn't it just a community of people building stuff?<p>I'd get it for a product aimed at builders but otherwise...