I think Substack is just the next on a long line of plogging sites (first heard that assigned to Medium in 2015 in an article on Wired)<p>The only way to own your content is to, well... <i>own</i> your content<p>Host/publish it yourself<p>Or expect everyone <i>else</i> to profit from it
If it's a "trap", what are the alternatives? Others here suggest hosting your own, but nobody wants to lay out the whole story.<p>Hosting your own means server costs and a lot more. Substack is taking care of that.<p>It seems to me that those who want to use twitter (etc) as a platform to complain ought to be considerate enough to talk about the options.