>How to get started on building a personal brand as <i>Technial</i> Writer?<p>I would start with double checks on spelling ... /s<p>Seriously, a typo can happen to everyone, but when they happen, particularly in short text or in a title they immediately give (at least to me) the impression that there has not been enough attention/diligence, which is not a good sign, particularly for technical writers.
That's a very vague question so accept my very vague answer, I'd do what people are recommended to to do when they're trying to find their personal art style. Find ~5 people that inspire you, try to figure out what part you like about them/their "personal brand", mimic and improve on that
There are a few books on it like 'Writing for Software Developers' and 'Write Useful Books'. Working with Hit Subscribe is an option for getting a better idea of the workflow. Then its really just a game of building up your blog/books and maybe sales with companies.
[Metaphor]<p>When the phone rings, always answer and say "Yes."<p>When you get big, hire other writers to maintain the "Yes."<p>That's what a B2B brand is.<p>[\Metaphor]<p>Good luck.